Is Meta Ads better then Adwords?

Are you profitable on adwords ? If he's scale it and then use fractionof those profits to try other platforms. If you find other platforms that is giving better roi, switch to that platform.
 
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Meta and Google is different and if you just run Meta on sane pages that you do with Google it can ruin your A/B a bit,maybe make sense to create landing pages for Meta. There are a lot of ads spy tools for Meta and you can research what your competitors do.
 
If you're achieving $1–3k in affiliate sales with a $100 daily AdWords budget, Meta (Facebook and Instagram) ads could perform better or worse depending on your product and audience. Facebook suits broader targeting, while Instagram appeals to younger, visual users. Success depends on understanding Meta’s Ads Manager, A/B testing, and leveraging the pixel for tracking. Start with a small budget, allow the algorithm to optimize, and tailor strategies to each platform. With proper research and testing, Meta ads could rival or surpass your AdWords results.
 
Meta can work great if you give it time to learn, and Insta’s more visual while FB’s broader. Meta ads can be just as effective as AdWords if you get the targeting and creative right!
 
The best thing about Google Ads is the buyer intent you already have people who are really interested in your product. The ideal strategy for me is to install the Facebook pixel on your website, create an audience, and retarget your visitors from Google on Facebook.
 
Both are good and both deserves a shot. Some products will perform better on social media, other products and services may perform better on Adsense
 
$100/day on Meta could work with good targeting and creatives. FB for targeting, Insta for visuals.
 
Completely different platforms and completely different mentality of a would-be-buyer at the time they see your ad. That being said, I do believe getting in Facebook ads is easier and less price prohibitive than optimizing a good Google Ads campaign and you should start with Facebook ads when trying to get into paid traffic.
 
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