Read this: https://www.seroundtable.com/long-tail-google-seo-20429.html Is the ability of building your site to catch longtails fading soon? Some think so. Say you have a website about candy. Traditionally if you want to rank well for candy-related terms like "hard candy" and "gummy candy" and even more obscure terms like "sugar-free candy" you would have pages of your candy website dedicated to the topics and try to rank those Inner pages for the terms. But now this piece comes along saying that building a bigger website with tons of sub-niche pages is not the way to catch the most keywords. Frankly this makes little sense to me. If Google operates on this logic then they will serve search results of a shit load of homepage ranking results from small very niche pages rather than larger authority results... which is what they always seem to push toward. Thoughts?