Is Linkbuilding Dying? On-Page Seo & Overall Site Structure More Important?

lukevoice

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Okay, so I understand aggressive link-building is only beneficial in the short term, however; I look at sites in the top of the serps and the ones that are dominating are authoritative sites. I rarely see light niche sites ranking..If anything, authoritative niche sites are the way to go.. I also notice that, sites at the top of the serps are ranking with single digit backlinking even for competitive keywords. [Yes , i know you are able to hide your backlinks]. I am still a noob but I think ranking is no longer back-linking dependent, but I think On-page seo has become stronger... and basic overall site structure has become stronger...

I'm probably late to this "epiphany".

Any input appreciated.

So is link building dying?
 
i think i disagree, if you have good on-page and good link building too, and the other only have good on-page then you are highly to outrank them.
Yes on page is important, but without acceleration of off page, you just can't race.

Peter
 
I don't think link building is going away anytime soon but Google is definitely placing more weight on other "signals" as well as looking out for unnatural linking patterns. That said, if you want to compete in some competitive niches you will need some quality backlinks in addition to having your site structure and on-page on point. Building out good content that is compelling and sharable is a good way to go for a long term approach as is integrating some social signals.
Good luck man! Cheers.
 
Realy people is it so hard to use the fucking search option? This question has been asked over and over again...
 
Yeah giver up link building. It's all a lie, anfd the tens of thousands of sites that are ranking with SAPE and other links - ranking pages with shit content from link supply sites with no relevance to the target...well they are all just a fluke.

Man - it's got to the point where I wish onsite content DID make more of a difference, but after 17 years it's hardly changed. A little - but no where near as much as White hat evangelists would tell you.

Crap site with good links wins against average site with crap links
Average site with good links beats any site with not enough link juice

All things being equal in terms of links Google will "eventually" favour the site with better content - but if one site has better (notice I didn't say MORE - it's not MORE it's BETTER) links wins every frikking time. Not one thing has changed.

Hell more people whinging about slaps on Google forums, Traffic planet, WSO and other "clean" forums than here on BHW
"But I never made a link" "But I never used a linking tool" "But I wrote all the content myself or spent a fortune getting it outhored aprofessionally"....

....Google still slaps them.

Think doing it the way "google" "SEjournal" or "Moz" tells you buys you some "slap" immunity?
I can see why people would think that - but they would be very wrong. Just go to these clean WH forums and see all the QQing for yourself.

Scritty
 
Realy people is it so hard to use the fucking search option? This question has been asked over and over again...

calm down bro. if you feel annoyed , feel free to log out. i'm sure you've been told the same thing by other members, "use the search". cool. now do you feel like an elite member now that you can tell somone else that? great. if I came to your door knocking asking this question, then I would understand. however, i didn't. Now go back to sleep please. thank you.
 
Think about that for a second how the heck does a website become an authority website? From links that is why they rank.

But yes seo is dead and the sky is falling and we should all quit because it wont last.

Nothing to see here folks lets all go back to moz
 
Links still work, if they are quality, high PR, dripped or manually created in moderate (dozens to hundreds, not thousands or tens of thousands) amounts on the Tier 1 and 2 levels, and carry diverse anchors. Google has been killing SEO with one update after another, but some fundamentals still work with a few tweaks. A site using low-comp keywords with 150-200 quality links manually created for its key pages will rank high for those keywords, period.
 
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