Is it worth trying to rank a holding page

I have found a 14,500 / month 'Exact' (local) match keyword and bought exact-match.*** domain for it.
ExactMatch.*** was taken, but owner has no site on it.

I have slapped up an 'Under Construction' page that has the main keywords as links back to the domain in it's body content.

Is it worth me starting to build links now while I try and decide how to make the domain work to it's maximum potential?

Thats a good experiment to try I would say. Ive never tried to rank a under construction website. you can always throw wordpress on there with a article and rank that until you get the full website complete.

Put an article in. Announce the website. Say it's under construction. Let it age a bit while you work on the development itself. Use your H1s, titles etc.

Scale up when you finalize the site!

transam7410 said:

Thats a good experiment to try I would say. Ive never tried to rank a under construction website. you can always throw wordpress on there with a article and rank that until you get the full website complete.

Click to expand...

Problem with that is that i'd be ranking wordpresssite.ext/pagename and in all probability needing to worry about .php / .html extentions later. Mucho headache later redirecting.
At least if I try and hit plain old basic domain I won't need to worry about that.

My train of thought is that as long as the holding page has bold/linked keywords, then when I come to change the site over, as long as the new content holds the same keywords and linked keywords it will all flow nicely and the new content will only boost whatever rank is associated with the page.

Am I on the right tracks, or am I misunderstanding something fundamental ?

I need to work on the page, but want to start SEO asap to give it a fighting chance when I throw the bolt and open the site...

dannistone said:

Put an article in. Announce the website. Say it's under construction. Let it age a bit while you work on the development itself. Use your H1s, titles etc.

Scale up when you finalize the site!

Click to expand...

Cheers dude, at the moment there isn't an article on the holding page as such, but there is some information as to what the site is about and linked keywords.

I will expand on the information with more text.

More opinions please

It really depends on the niche/competition. If its low competition it won't matter too much because a low content site would be easier to rank, opposite for high competition. Your fundamentals are fine, I wouldn't worry or stress too much, but I would stress about getting the site up ASAP I wouldnt purchase any badass links till the site was up

transam7410 said:

It really depends on the niche/competition. If its low competition it won't matter too much because a low content site would be easier to rank, opposite for high competition. Your fundamentals are fine, I wouldn't worry or stress too much, but I would stress about getting the site up ASAP I wouldnt purchase any badass links till the site was up

Click to expand...

Thanks for the reply

The competition is reported as LOW but this is only AdWords competition, not actual competing websites.
I have searched for the keyword myself and only found reference sites in the top 10 results, not sites that actually sell/promote the product.

I'll work on the site and get it up as soon as, need to get the format right though.

I could place products myself (slow and time consuming but probably better in the long run...) or grab a white label and concentrate on SEO...

Dunno what way to go yet, waiting on email replies from WL vendors.