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Is it worth targeting search results with zero volume?

Discussion in 'White Hat SEO' started by meandmyjetpack, Apr 7, 2019.

  1. meandmyjetpack

    meandmyjetpack Registered Member

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    Find it strange that when I search for keywords, google would say "People also searched for" some other terms. But when I use those terms in my keyword research tool, it shows zero volume...

    If so, why did google even show them as stuff people searched for?
     
  2. Anish94

    Anish94 Jr. VIP Jr. VIP

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    No keyword research tool would be comprehensive. They either underestimate or overestimate the monthly traffic. If you Google tells you people have searched for it, it is worth going after them.
     
  3. KamBhai

    KamBhai Jr. VIP Jr. VIP

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    It doesn't matter if it shows 0 volume.
    Google will rank your article for related keywords anyway. :)
     
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  4. SuperSonicProxy

    SuperSonicProxy Jr. VIP Jr. VIP

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    All these keywords tools be it anyone, works on some predefined algorithm. Sometimes they may miss or miscalculate few things here and there, so if google is showing the keyword as related it is worth giving a try.
     
  5. Layla Malik

    Layla Malik Newbie

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    If I was a beginner (and I am a beginner), I would try to rank for low volume keywords just to get a kick of motivation.
    And 0 searches keywords are good keywords for this reason.
     
  6. RedBoii

    RedBoii Newbie

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    I think it's worth a try, keep in mind that keyword tools are not always precise
     
  7. karupoiss

    karupoiss Elite Member

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    Google knows the best - if people have searched for these keywords (as google suggests) then these kw-s get traffic.
     
  8. topakins

    topakins Regular Member

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    In google search console, I'm ranking for some keywords which are getting good impression day in day out but most keywords tool are showing their MS as zero.

    You may not target such as your main keyword but you can definitely go after them
     
  9. brokerUS

    brokerUS Registered Member

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    Use AdWords then you know the traffic.
     
  10. cedomir87

    cedomir87 Regular Member

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    I tried targeting these kw's since I figured if Google's suggesting them, they have to have some search traffic. Turns out, kw tools were mostly right, search volume is minimal (I get only a couple visitors per day)... So, is it worth basing your strategy around these keywords? I'd say no, but I believe it's good having a few of these to support your main articles (those targeting higher search volume kw's)...