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Is it stupid to create a big authority site with totally different niches?

Discussion in 'White Hat SEO' started by max parker, Sep 16, 2014.

  1. max parker

    max parker Junior Member

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    Hello everyone. I wanted to know that is it stupid to create mega authority site comprising of totally different niches like finance, travel, health, etc together? As different sections, of course!

    Like Example.com/travel and Example.com/health!

    Has anyone done it with success?
     
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  2. BassTrackerBoats

    BassTrackerBoats Moderator Staff Member Moderator Jr. VIP

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    You mean like Wikipedia did?
     
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  3. max parker

    max parker Junior Member

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    Well, not like wikipedia. More like a blog. With a lot of articles in each of 10-12 these niches. Is it a stupid idea?
     
  4. oscilay

    oscilay Regular Member

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    No, but it`s gonna take A LOT of work if you want something decent. If you want something good, you`ll need to outsource probably.
     
  5. max parker

    max parker Junior Member

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    I'm sure it'll be a quality site, that's not an issue. But is it wise to make such a site?
    What are the pros and cons?
     
  6. prophecyprojekt

    prophecyprojekt Regular Member

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    If you are going for quality then yes that's a good idea! Just like any other "news" site. If you have good content that is frequently being updated then you should be fine. What you do Black Hat or White Hat style to the site after it's been created would be the determining factor as to it's longevity.
     
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  7. Nut-Nights

    Nut-Nights Jr. VIP Jr. VIP

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    If you want answer it is "Yes"
     
  8. bartosimpsonio

    bartosimpsonio Jr. VIP Jr. VIP Premium Member

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    Pros: If you nail it, you nail it big.

    Cons: Takes as much work and money as you have topics.
     
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  9. max parker

    max parker Junior Member

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    Thanks for your reply. Assuming I write all the content myself, what would be the other major costs, as you mentioned a lot of money?
     
  10. bihguy

    bihguy Power Member

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    I swear a while back I saw a thread asking "Can I make a site on multiple niches" or something like that, and people said that google will ban him and his adsense account. Was that info bad or did things change.
     
  11. bartosimpsonio

    bartosimpsonio Jr. VIP Jr. VIP Premium Member

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    Each topic, each keyword, costs money to promote. To promote something like Wikipedia you need a fuckton of links to each topic.
     
  12. HerntheHunter

    HerntheHunter Newbie

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    I think it is a good idea and something I have done for my clients before.
    - Proper page structure
    - Full use of Meta Data and Schema
    - Name your Images 098367465r.jpg does not cut it. FireRestoration.jpg does
    - Don't forget those Alt= tags!
    - Normal White Hat activities (Quality, Frequency and so on)
    - Do not be in a rush
    It never ceases to amaze me when I look at sites and their onpage is a mess or just missing.
     
  13. LostConnection

    LostConnection Senior Member

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    You'll be needing a team of writers, or a reliable service from here on BHW at least, because that is going to be a lot of content... And the time to post the articles and keeping the site running is not a 5min per day matter either.

    You can make it, but be prepared to invest a lot of time and money into it. Best would be if you manage to find some contributors to write for your site regularly, and pay them something or nothing, your call on that.

    And before you start PMing everyone to be your contributor, save your time and don't PM me.
     
  14. SEO Power

    SEO Power Elite Member

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    That's synonymous with creating an article directory, and Google doesn't like such sites because most of them publish low quality articles in a bid to populate their sites with content and rank for many keywords. Focus on one niche instead.
     
  15. BassTrackerBoats

    BassTrackerBoats Moderator Staff Member Moderator Jr. VIP

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    Yeah, Wikipedia doesn't rank for anything.
     
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  16. praetserge

    praetserge Power Member

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    It'll be much more expensive to promote such a site as normally your site should cover a niche even if it's a wide niche.
    For example, if you go for finance then you can have over 20 categories there just for finance (like credit cards, investing, rebates, coupons, etc).
    By adding completely irrelevant categories like travel to such a site will make it messy and too general.
     
  17. Duffers5000

    Duffers5000 Elite Member

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    If you are doing it by yourself and dont have the budget to pay writers/contributors then I would say its heading for failure.

    You would be better off starting with one broad but definite niche that has the ability to build outwards. Even a small niche site requires a lot of work.
     
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  18. SEO Power

    SEO Power Elite Member

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    I'm not saying his idea won't work. If he executes it properly and publishes unique and informative content, it definitely would.
     
  19. Techxan

    Techxan Elite Member

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    The chances of pulling it off, in less than a half decade are really small.

    One of the best pieces of advice you will ever hear about building websites is to go deep, not wide.

    Sites rank today because of relevancy and backlinks. A focused site will have relativity throughout the site, a site about helicopter maintenance will not have articles about how to carve pumpkins, for example.

    The more unrelated the subjects are, the harder it is to rank the site, UNLESS there are overwhelming traffic and backlinks coming in for a variety of subjects.

    You can rank a site about auto body repair and custom auto painting easily because they are related. If you were to have a site promoting auto body repair and hanging Christmas lights, google would not rank it high for either niche.

    Once you get all the content in place and start getting traffic and backlinks things will move along swimmingly, but that is a long lonely road to get to that point.

    You will be better off building a website in a general or umbrella niche focusing on a particular issue, develop the site to start gaining backlinks, traffic, and authority, then move into the other areas by adding sections that will appeal to your current customers.

    For instance you could start a blog for elderly issues, start with some practical living tips and how to maximize enjoyment in their retired years. As this audience comes on board, they may respond well to a finance, travel, health sections, and so on.

    This ranks your site quickly (relatively speaking), starts producing revenue, and gives you a springboard for the new sections as they come online.
     
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    Last edited: Sep 17, 2014
  20. terrycody

    terrycody Senior Member

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    U can do this like emdmuds or other big sites, but it must be a long road to walk.