Suppose I create a webpage saying: Britney Spears is a transvestite, click here for more pics. They click on the link, and I put a content locker on it, so people would do CPAs to watch the pictures or whatever. There are three parts to the question: 1. Is it legal to make money using a celebrity's name? 2. Is it legal to post false rumors about celebrities? 3. Since it is fake, there would be no pic after the complete of cpa offer. Could smbd sue me for that? It might sound dumb, but somebody told me that if I made a webpage like that, Britney's lawyers could sue me for posting false rumors and using her name to make profit. Is that true?