Sellers are planning to boycott eBay beginning February 18, 2008, in protest of changes eBay announced January 29, 2008, around feedback, fees, seller standards and Best Match search - changes that, taken in total, many sellers believe will jeopardize their ability to sell successfully on eBay. eBay took two actions last week that will hinder the ability for outsiders to analyze the impact of a boycott. eBay launched a listing promotion on Wednesday that carries over to the 20th, and it lowered listing fees for media sellers effective the 20th. (Lower insertion fees for all sellers also kick in on February 20th, but that was known before the boycott organizers set the date.) These two actions may make it difficult for outsiders to measure the effect of the boycott, but eBay itself will be able to analyze the full impact. In the past, sellers considering a boycott worried about two things: non-boycotting sellers benefiting from less competition on eBay, and a desire not to hurt the marketplace on which they depend for a living. This year is different, however. eBay is making changes that cause many sellers to question whether they'll be able to depend on eBay for a living going forward. Many believe the boycott is their one chance to get the attention of eBay management before the changes roll out. AuctionBytes surveyed readers about eBay's announced changes. 1,640 readers took the survey. 90% of respondents said that, overall, the changes to feedback are bad. Buyers and sellers have always felt eBay's feedback policy could use improvement, but eBay seriously hurt the system when it introduced the Mutual Feedback Withdrawal (MFW) policy. Members - including subpar sellers - learned to exploit MFW, particularly when eBay rolled out its modified Seller Non Performance Policy in 2007. (eBay Trust & Safety addressed increased use of MFW in this interview.) While 90 percent of sellers who took the AuctionBytes survey said they believed the changes eBay that will introduce in May are bad overall, it's clear that few are happy with the current system. But rather than take away sellers' ability to leave negative and neutral feedback for buyers, I believe eBay should fix the MFW policy and do more to vet buyers and sellers before allowing them to transact on the site. Sellers have complained to eBay about their poorly performing colleagues for years and asked eBay to implement a system of seller verification. eBay's full Board of Directors, including eBay Founder and Chairperson of the Board Pierre Omidyar, heard those requests at eBay's 2006 annual meeting. Now, eBay is finally acknowledging the problem of bad sellers on its site, but its solution throws the baby out with the bathwater, punishing good sellers as well as bad. As usual, good eBay sellers take the full brunt of the changes. What I'm hearing from a sellers is not, can we afford to boycott eBay for a week, but rather, can we afford to continue selling on eBay once these changes roll out?