I need and value all of your advice so please help me out. I make websites for a living. I'm looking to expand my business through search engine traffic. After a lot of keyword research I found a web design related keyword that has around 600 searches per month. There is only 150,000 exact results when I google the term. The exact domain for that exact keyword is for sale for $3,000. Should I buy it and work over the next few months to ranking it number 1? Being that a website costs $500 minimum, even a 1 percent conversation rate out of that 600 monthly searches would give me 6 new websites a month times $500 is $3,000 - my money made back after 1 month (after I get ranked on top). There are high PR pages for that keyword on the first page. There are 2 PR 5's 3 PR 4's and 1 PR 3 - however none of them have the keyword in their URL. My advantage is that the keyword would be my MAIN URL, not even a secondary URL like website.com/keyword. It would be keyword.com So I guess what I'm asking is how much of a benefit would it be to try and rank the site #1 if I own the domain name that is the exact same as the keyword I'm going after? Is this a smart investment?