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Is blogging just a waste of time?

Discussion in 'Black Hat SEO' started by paligap351, Sep 11, 2012.

  1. paligap351

    paligap351 Junior Member

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    I have a website for a local service in a big city. For the 5 most competitive KWS I'm not in the 7 pack. Instead, I fluctuate between positions 2 and 6 (page 1) for the organic results.

    I have been doing a blog once a week. Is this even necessary? Besides creating landing pages for less competitive KWS, does this help my main page( localservice dot com) rank better in the serps?

    I guess when I started I read bunch of articles saying "fresh content, good content, more more more content". But I wonder if it's just waste of time, should just worry about off-page stuff, good links, citations (which are supposed to help organic not just google+, from what I've been told) and reviews, I'm thinking.

    So does blogging make a difference? And as of lately, what is the optimal blog output velocity?

    Thank you
     
  2. midnight_focus

    midnight_focus Power Member

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    7 pack is about citation. Do you have google page for your business? if not, create one and make sure it is optimized
     
  3. paligap351

    paligap351 Junior Member

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    I don't want to be in the 7 pack. I deleted my old places page because it was too difficult and buggy, and traffic below the 1/2 position was abysmal.

    I create 7 citations every week or so because it's cheap, I pay 5 bucks to have it done, and because I've been told it helps organics. Plus if google ever forces me into the 7 pack one day (they did for the top ranking site in my industry, and he's pissed - he doesn't get nearly the traffic he used to), I will have plenty of citations.

    the way results look is 2 organic, then 7pack, then 5 organic

    Half the 7 pack results are business loosely related to the search query. such a piece of shit
     
  4. chhhad

    chhhad Junior Member

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    Blogging = content = traffic.
     
  5. masush300

    masush300 Jr. VIP Jr. VIP Premium Member

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    Blogging=Content+SEO=Traffic=$$$
     
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  6. Endire

    Endire Elite Member Premium Member

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    Paligap351,

    Blogging does make a difference in your SEO efforts as well as with driving traffic to your site. Websites with a blog on the same domain are shown to have somewhere around 50% more traffic than those that do not.

    People go to the internet for information (and free information at that). If you can provide content to them that helps them out, they will come to your site and keep coming to get it. Blogging is also an opportunity to enhance your onsite SEO with keywords, anchor text and writing can also help convert visitors who may be transforming from an information search phase into a buying phase.

    I would recommend doing at least two short posts a week however if this means posting content that isn't that useful because twice a week is too frequent, then stick to one. The idea is to add value every time you post and try to develop a following. You should also be sharing your posts across social media to increase the amount of traffic you are receiving.

    Here is some more information on the subject,

    http://toolbar.conduit.com/increase-traffic/blogging-to-increase-site-traffic.aspx

    This post from Hubspot reveals some interesting statistics on how blogging affects website traffic,

    http://blog.hubspot.com/blog/tabid/...ogging-Leads-to-55-More-Website-Visitors.aspx

    Hopefully this is of some use to you,

    Shawn
     
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  7. serpenabler

    serpenabler Registered Member

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    If you really want to increase your sell. Concentrate on local SEO. And the most important thing is Citation for local SEO.Try to create quality, natural looking backlinks like links from Classified Ads, Top directories, Top Social bookmarking sites...etc. Hope this could help you. Thank you.
     
  8. QualityContentWriter

    QualityContentWriter Junior Member

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    Are you blogging for SEO or blogging for traffic? If you can do both, then it is worth it. A great blog gets subscribers = repeat visitors and THAT does wonders for SEO.