I have a fair amount of SEO experience (grey hat) but haven't dealt with RM before. However, now I have 2 clients interested in it. Question, how would you go about doing it? Should blackhat be sufficient to outrank national news sites for brand terms? Also if I want to do RM in europe can I simply buy PR links from BHW por other place, which will most often not be europe based? How hard is it really to own the SERP for a brand term, considering there are some serious newspapers in the top 10?