My wife's site which was grown organically has been in the top 3 for the past 10 months or so for about 12 different high profile LOCAL keywords. She runs a business locally. I purposely did not do any seo backlinking but instead let this site grow naturally so as to avoid any beatdown in the SERPS. Flash forward to yesterday and the damn thing dropped to page 6. Ok, so it got hit for some unknown reason, but the interesting thing is that it owns ALL of page 6! Every url on page 6 is a different page from the website. Crazy. But I figured I'd pass this on as an observation. Hoping this things shakes out soon and the algo readjusts.