Inner pages vs root domain

B

bozambreaker

Newbie

Nov 18, 2008

23

2

• Jun 7, 2012

• #1

When targeting keywords like "buy widgets" should you send traffic to

moneysite.com/buy-widgets/

or

just the root moneysite.com

Is it harder to rank inner pages?

 

Griller

BANNED

Apr 9, 2008

697

221

• Jun 8, 2012

• #2

If you're link building, I'd aim it towards the inner page mainly because you can control what the meta tags say, as well as matching the inner page to the exact keyword without an EMD.

 

V

VinBed

Regular Member

Apr 24, 2012

231

67

• Jun 8, 2012

• #3

Build links to inner pages with some of the anchors matching the keyword, and then a variety of other secondary keyword anchors as well as neutral anchors like "click here" or naked links.

 

S

sirthomas

Registered Member

May 5, 2012

98

50

• Jun 8, 2012

• #4

VinBed said:

Build links to inner pages with some of the anchors matching the keyword, and then a variety of other secondary keyword anchors as well as neutral anchors like "click here" or naked links.

Click to expand...

This ^

In more detail:

http://www.blackhatworld.com/blackhat-seo/white-hat-seo/437556-guide-past-penguin-safe-backlink-building.html
http://www.blackhatworld.com/blackhat-seo/link-building/439766-what-anchor-text-mix-use-after-penguin.html
http://www.blackhatworld.com/blackhat-seo/black-hat-seo/445322-natural-anochors-list-req.html

 

Getwhatchuwant

Elite Member

Jul 25, 2011

1,998

1,336

• Jun 8, 2012

• #5

build all kinds to main page including the target kw but FOCUS your kw on the product sales page.

So if your site is about widgets and you have a page for each widget type, most of your blue widget anchor text should go to your blue widget page. But still mix in the anchor text to the main page too.

 

R

ryannull

Senior Member

Feb 27, 2012

805

335

• Jun 8, 2012

• #6

Inner pages all the way.

When you build links to your inner pages aka deep linking, it is more natural and will boost your page value. Boosting your page value will also boost the rankings and pagerank of your root too.

I have yet to see an inner pagerank higher than the root. I don't think it's possible.

 

artificial_genius

Senior Member

Sep 27, 2011

952

337

• Jun 8, 2012

• #7

You need to split it to both. It does not look natural at all for links to only be sent to 1 page and absolutely no links sent to any other page. I'd say do the majority of the links to your inner pages (and have those be ranking pages) but do not completely neglect your homepage.

Also for your homepage I would do more generic anchors (like 'yoursite' or 'yoursite.com')