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In actual what is Black Hat and White hat

Discussion in 'BlackHat Lounge' started by Umm, Jan 25, 2017.

  1. Umm

    Umm Junior Member

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    Hello guys,

    I am here to know your views on "What is Black hat and White hat"

    Today, one of IT company cal me for interview for their SEO and Digital Marketing.

    They asked me what is PBN and is it Black hat. I told them "YES".

    But they tried to convince me that PBN is not a black hat technique. And they were very sure that PBN is white hat technique. But i told them my strategy that i learn from here. I was also giving my point that this is against the Google TOS so that's why we can say this black hat.

    This happened to me two times. So i need your suggestions on this.

    Regards
     
  2. Alchemizt

    Alchemizt Regular Member

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    tell them you dont give a fuck about hats.
     
  3. Capo Dei Capi

    Capo Dei Capi BANNED BANNED

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    PBN isn't always blackhat and google has said in the past they are okay with it.
     
  4. Umm

    Umm Junior Member

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    I tried. LoL

    Can you share with me the link of Google post so i can clear my doubts about it. :)
     
  5. Capo Dei Capi

    Capo Dei Capi BANNED BANNED

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    Its about how the sites are related to each other that makes them white hat or black hat.

    http://searchengineland.com/googles-matt-cutts-says-it-is-okay-to-link-your-sites-together-but-in-moderation-157141
     
  6. deal with it

    deal with it Jr. VIP Jr. VIP

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    a regular hat with different colours

    you did not put seo in your question :D
     
  7. romeoesteban

    romeoesteban Jr. VIP Jr. VIP

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    Oversimplified: If you do something to achieve better search engine rankings, it's black hat. If you do nothing, is white hat.
     
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  8. Umm

    Umm Junior Member

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    Thank you for the reference, Matt said it is ok 50 to 80 sites related to each other. But when we make a PBN then we if we put for example 50 sites then it's mean is it ok in Google eye? Because, of course i am putting relevant content in my PBN.

    LoL, Sorry about that but you should understand my question because here we talk about only SEO and internet marketing :D

    So, off course i want to up my rankings that's why i want to create PBN, so you mean to say it's Black Hat SEO? Thank you
     
  9. JamesBlake

    JamesBlake Jr. VIP Jr. VIP

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    Breaking things down into hats are complicated. The lines aren't clear. Blackhat is generally anything dubious in nature to get links SEO wise. Whitehat is generally straight forward means of getting links, site niche etc. etc.
    ----------------------
     
  10. deal with it

    deal with it Jr. VIP Jr. VIP

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    Whitehat seo is based on following Google Webmaster guidelines, if you don't follow the practice laid out in this then its blackhat. Its not that simple. There is also levels of blackhat. Its always fun to think outside box and to do blackhat stuffs you need to think that way. If you are new to SEO, then me writing 1000 words explanation won't do a thing here coz i can't cover everything, so read more stuffs about SEO and in this forum you will find so much regarding blackhat ideas which will open your mind to build new ideas, might be your own or modified version of someone else. Good luck thats all i can say. Its complicated.
     
  11. MatteoMatt

    MatteoMatt Regular Member

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    It literally depends entirely on your point of view.

    From Google's point of view (far end of conservative) Any manual/auto link building is blackhat, even if it is decent quality. However, even for them I would file it under 2 categories.


    - Automated mass links and big link schemes = major blackhat, and their main targets.

    - Manual, less spammed PBNs, and higher quality manual links technically under that as well, but Google does not necessarily punish them as severely unless they do a major review.

    From most internet marketers perspective, blackhat is more like the first category when it comes to SEO, using software, tricks, and spam to rank.

    I personally don't view PBNs as blackhat. From a client's / SEO basic perspective a not spammed PBN (not sold on IM forums) isn't in the same category as automated spam links, and less risky. In the end it is still gaming search engines, so take your own risks.




    Blackhat also applies in my opinion to CPA Marketing and Affiliate marketing in general.

    For example: I could advertise on bing and it could be blackhat or whitehat. I could have a legit ad, and pay from a legit account, even using a coupon at first.

    Or I could be blackhat and keep buying 200$ coupons, and using throwaway accounts to get free monies, at the risk that they could easily detect my scheme if I am not good.

    Blackhat used to sometimes mean cheating CPA Networks / Advertisers but to be honest this is very frowned upon and not good for business. However look at the russian hackers cheating google adsense for millions.

    The last blackhat term I would say would apply to social media / general advertising methods. Automated spam software, tricky click jackers and stuff could be considered blackhat. I technically consider anything that goes against a social network or abusing somethning as blackhat, because I try to look at it from an outsiders perspective somtimes.

    In the end though, alot of the stuff with social media spam and OGads etc. is really more greyhat. The more blackhat techniques are used, the less effective they become. It seems like the learning curve there is higher these days, but anyways that is my thesis on blackhat and whitehat.

    Whitehat in these cases simply means not taking shortcuts as much, and doing this manually or even waiting for them to happen.
     
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  12. redarrow

    redarrow Elite Member

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    Wight hat
    Grey hat
    Black hat

    Weight hat is example .
    Make a website do all the seo , online and offline, add some backlinks links...

    Grey hat is example
    Do everythink wight hat does but add
    A thu exspired articles in your niche to boost indexing ....

    Black hat is example
    Do everythink grey hat does but also
    Add loads of heigh web2.0 and also add loads of exspired articles, also use a load of on page seo links ,make sure the domain is heigh in da and tf metric stats

    That it .....

    Black hat your manipulating the website to boost up the search engine ranks ...

    With wight hat you add links manually and wait for google to index everthink .....
     
  13. Donawoite

    Donawoite Jr. VIP Jr. VIP

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  14. redarrow

    redarrow Elite Member

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    Personally i think black hat is just a way to manipulate google to methods that are not suppose to be used that google no about , but not suppose to be publicly known...
     
  15. Fragmaster

    Fragmaster Jr. VIP Jr. VIP

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    https://en.wikipedia.org/wiki/Black_hat

    Black hat and white hat are hacker categories. Applying to SEO subcategory would mean breaking/bending the rules, and using methodology that is not expected as regular and intended use. Every blackhat method has purpose of gaining unfair advantage without making end user happiness a priority, priority is on outsmarting certain algorithm.
     
  16. redarrow

    redarrow Elite Member

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    Totally agree but the blackhat algo is hidden from the public , it always been there , i am very sure google desiners no way to get to the top ,it just not publicly known .
     
  17. Umm

    Umm Junior Member

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    That's what i said to them that lines are not clear so we can't say hardly that this is black hat or white hat. I was saying it because when we try to rank our site on Google and Point links to our Money site then this is against Google TOS, so we can say it is Black Hat in Google eye. But this is all depend on you.

    Reference: http://searchengineland.com/googles...-your-sites-together-but-in-moderation-157141

    I know and i am reading all stuff on BHW but i want to know the point of view from you guys. I am also taking from this if we don't follow Google guideline then this is in Black Hat. But this changed my mind about Black Hat SEO :)

    Very detail answered and i am totally agree with your point of view. 100% automated, spammy and with in short time make it Black Hat. Use some manual trick and implement and wait some time and then again mix it make your legit. Thank you for nice info really :)

    Hmm, yes but we can also use some automatic tools to build some stuff but cannot compromise with quality makes you white hat also. :)
     
  18. redarrow

    redarrow Elite Member

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    So that means, using any tool for
    Seo ,makes it blackhat at the end...
     
  19. Umm

    Umm Junior Member

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    But what if we add value and doing black hat but consider quality unique content on Web 2.0, backlinks from GSA but high quality with good metrics, what you think it is good and Google not consider it Black Hat?
     
  20. Umm

    Umm Junior Member

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    I don't think so, using tools with good manners not makes you black hat. :)