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immediate HELP pls -- how to find out if certain site is doing ppc or not.

Discussion in 'White Hat SEO' started by eeha123, Mar 10, 2011.

  1. eeha123

    eeha123 Regular Member

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    I have a potential client that called me. He is currently doing seo with a very expensive firm but he likes his resuls 20k a month in divorce filling!!!
    here is the kicker... pr 1 ONLY 15 BACKLINKS
    pretty good on page but the keywords arent high traffic.

    I need to find out if the other firm is doing ppc for them behind their back. at 2k a month ongoing they gotta be doing something.

    I would like to get them and promised that i can continue their marketing for alot less.

    any ideas would be greatly appreciated.
     
  2. speakeasy602

    speakeasy602 Junior Member

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    Wait, so you haven't done a rank tracker yet? Have you done any keyword research? It's easy to fake traffic, but you should be able to determine where the traffic is coming from relatively easily. Check his Analytics or even the server traffic...

    Also, PR1 doesn't matter, PR doesn't matter. Maybe you should figure out what you're doing before you start trying to land clients.

    15 backlinks doesn't mean shit if he's got alternate traffic sources (i.e. social media, PPC, etc.). Don't get confused about traffic sources before you know what they are. Google is not the only referrer on the web, facebook refers a TON of traffic, and they won't index links.

    Also, $2k a month is not that much for SEO dude, I know guys who have clients that pay $10k+...
     
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  3. meathead1234

    meathead1234 Moderator Staff Member Moderator Premium Member

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    You've got a lot to learn, kid :cool:
     
  4. chief99

    chief99 Junior Member

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    divorce law keywords are very competitive. Just do basic searches for divorce attorney in the area and see if that firm comes up. Otherwise they are probably getting traffic from other sources.
     
  5. eeha123

    eeha123 Regular Member

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    thanks for the advice,
    I am scraping their site and trying to learn as much as i can about the strategy the other company has in place. its REALLY good on page but 15 links is all they have got and they are showing up in quit a few keywords.

    I guess google is really changing to putting emphasis on on page stuff than links in the smaller markets. !!!!

    interestingly they have 9 websites created for them the biggest one has 185 backlinks mostly from the various domains they own.
    the sites look great! but the seo is very minimal - great text and very good on page has them on almost all the suburbs in the area
    I have see this before a site with about 300 non optimized creative common pages with literally 10 links is on front page for a good dentist kw!!!

    I purposely didnt do anything to it to c what happens and a year later its still sitting there !!

    I met the client today - no ppc is being done