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If you have been penalized by Google, try this 404/410 trick!

Discussion in 'Black Hat SEO' started by RedPanda9, Aug 9, 2012.

  1. RedPanda9

    RedPanda9 Junior Member

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    I have had a lot of experience with penalties this year, and I have a few websites that have been hit, and recovered. During my research I came across these articles explaining how Google treats 400 level header responses in regards to link juice and signals. Let's see if my test proves these articles to be true.
    [h=1]Want To Disavow Links In Google Now? 404 The Target Page [/h]
    HTML:
    http://www.seroundtable.com/404-links-google-15427.html
    [h=1]Google: Spam Links To 404 Pages Won't Hurt You [/h]
    HTML:
    http://www.seroundtable.com/google-bad-links-14660.html
    The scenario that's playing with me right now, is I went a little heavy with a linkbuilding package on a new url on an older site. Not nearly enough diversity in my keywords. Soon after the links were built, the entire site dropped in rankings. What I've done is, copied the new page and duplicated it on my site with a different url of course. And then deleted the old page and made sure that it returns either a 404 error, or 410 error. Not sure if it matters which one.

    Make sure to change any instance of your internal links pointing to the old url, and also make sure wordpress isn't automatically redirecting the old url to the new url. I know a few seo plugins that do this on auto.

    I'll see in a few days to a week if it makes any difference to have completely removed the page that is causing the penalty for my website.

    In my case it's nothing to drop the penalized page because it's new and I have done no linkbuilding except one package. If you have a very valuable page that's been hit, I suggest doing the same thing except maybe keep building diverse links to the 404 url, in hopes that some time down the line you can reinsert that url that you've spent months/years building links to.

    Has anyone ever tried anything like this? What were your results?
     
  2. RightInTwo

    RightInTwo Power Member

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    I've heard this working for some people. The problem though is if you have some links that you actually want to keep. I think in your case it is pretty easy to do since you only have poor quality links pointing to those pages that you dont care about right?
     
  3. bobred

    bobred Registered Member

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    404 works great for resurrecting penguin killed pages, however obviously you're going to lose any link juice the page had so it's probably closer to the "last resort" solutions.
     
  4. RedPanda9

    RedPanda9 Junior Member

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    Yea that's right. The page wasn't getting any traffic anyway, and no prior linkbuilding has been done. I've had two sites get hit before, one of them I started a brand new site, the other one I waited it out and diversified my anchor texts. Both decisions worked out pretty well for me.

    I agree, I consider myself lucky that it was a page that had no links pointing to it anyway. Definitely a last resort type method. But I think there are plenty of people at that point. If it's your homepage your screwed and just have to wait it out while you diversify, or start over with a new site.
     
  5. RightInTwo

    RightInTwo Power Member

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    In that case, then you are lucky and can just redirect it. It gets really messy when people have a combination of poor links and quality links that they want to retain.
     
  6. itsjinx

    itsjinx Jr. VIP Jr. VIP Premium Member

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    Does this work if the HOMEPAGE was penalized? how would you do that