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If I rank first with "keyword", will I automatically rank first with keyword(no quotation)

Discussion in 'White Hat SEO' started by DPatel304, Mar 26, 2010.

  1. DPatel304

    DPatel304 Regular Member

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    I'm still getting down the basics of IM, and had a question about ranking in google. I've chosen a three word keyword that gets a good amount of searches and has low competition (when you put the three word keyword in quotes like so: "word1 word2 word3").

    However, when you you type the same phrase without quotes, the competition (obviously) is much higher. So, my question is, if I rank first for "word1 word2 word3", does that mean I rank first for word1 word2 word3 as well?

    Also, I used Market Samurai to research for this, and found out how many searches this term gets a day, but am unsure if the data shown shows searches using:
    "word1 word2 word3"
    or
    word1 word2 word3
     
  2. readingaddict

    readingaddict Registered Member

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    answer: maybe, but most likely no. IMO, using quotes is to check out how many people have made some effort (or accident) in optimizing their page, these are the people you want to study and beat.
     
  3. DPatel304

    DPatel304 Regular Member

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    So is it worth targeting "word1 word2 word3" when word1 word2 word3 has really high competition.

    The keyword I have found has about 87,000 pages when I type in "word1 word2 word3", but 67,000,000 if I type in word1 word2 word3.

    Thanks for your response, by the way. I'm still trying to grasp some of the basics, but BHW has been a great help so far.
     
  4. arbydee2

    arbydee2 Regular Member

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    When you search google. do you use quotes? I dont think so.

    I would suggest you try optimizing for long tail keywords which has a result of 200k and below.
     
  5. mackay22

    mackay22 Regular Member

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    Google traffic estimator is inaccurate anyway
    plus it is estimating for searches not done in quotes

    number 1 for "keyword 1" doesnt mean you will be number 1 for keyword 1 (without quotes)

    When doing keyword search/research, best advice is Ignore "keywords in brackets" and find keywords out of brackets that still yield low competition
     
  6. DPatel304

    DPatel304 Regular Member

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    I almost never do that. I just wasn't sure how the ranking thing worked. So far, I have been promoting keywords that have low competition when put in quotes but high competition without it. Ah well.. lesson learned. Thanks for your help.

    Yea. I'm still new to IM, so I have a lot to learn, but I guess, from now on, this would be my best bet. Thanks for the post.
     
  7. Bugalugs

    Bugalugs Regular Member

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    Absolutely not. But of course if you are the top website in your category then you may be no 1 in both exact and broad.

    The keyword with quotes is a false reading. Forget about your position in quotes as your real position is in broad match, unfortunately.

    It is fine to find out where you are for the exact phrase but how many people when searching do that when its just a common search.

    I have some great places for my keywords on exact search but useless in broad match and unfortunately as I said its the broad match you really need to beat. I have exact phrases on page 1 and way down just under 20 for broad.

    Just work on driving them up slowly through the ranks with backlinks.

    Bugs
     
  8. yowies

    yowies Regular Member

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    I think it just comes down to basic common sense.
    Do people place quotation marks around words when they search for something.
    Common sense would say..
    "NO"

    :D
    Next...;)
     
  9. blackhat-dudette

    blackhat-dudette Regular Member

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    I am a pro freelance SEO consultant so here are my thoughts - take away what you will!

    1. The google keyword tool is innacurate - they gain ££ off that tool, so wherever £££ are concerned, accuracy isnt
    2. when you use the keyword tool (if you must) always change the option to display exact matches.
    3. Always start of with longtail keywords, and idealy with a location on the end. Given that Google is increasing local search preference
    4. Buy and aged and trusted domain
    5. Create a blog or constantly updated pages, so when the spiders visit you they will see new content
    6. Have lots of pages with relevent content on
    7. Dont forget, Google cannot see images so make full use of the ALT tags

    That should ensure you are doing well in an un-competitive market.
     
  10. blackhat-dudette

    blackhat-dudette Regular Member

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    And to answer the question I forgot to answer above.
    I never use the "" when searching in Google, so I don't think it will be worth optmising for the "".
     
  11. biks

    biks Power Member

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    I've been working with Market Samurai A LOT for the past half year, and I always leave the search results to EXACT (with quotes). I also realize that what you see is not what you get. The hard part is just getting a SENSE of reality in the keyword searches, I think narrowing it down to exact searches at least IMPLIES a sense of what's happening out there.

    If Google admits that there are a certain amount of people who are searching for something EXACTLY like "this", then there are many more who aren't using quotes. It's kind of like taking polling numbers from voters. It's all just guesses, but hopefully educated ones.

    When I do keyword research, I just look for a minimum amount of exact searches and go from there. I no longer get excited when I find a keyword with 1,000 exact searches a day and can rank for it. I just use exact searches to tell me SOMEBODY is looking for this. How many? Who knows. The BROAD or no quote number is just delusional.

    The big thing to look at is the competition for a keyword. Organic or paid for.
     
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