1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

If anyone needs any help w SEO for ecommerce sites, I'm answering questions

Discussion in 'White Hat SEO' started by blackhatbeginner2010, Nov 9, 2011.

  1. blackhatbeginner2010

    blackhatbeginner2010 Regular Member

    Joined:
    Oct 27, 2010
    Messages:
    414
    Likes Received:
    22
    You ask, I reply.
    Im a bit knowledgeable in SEO for ecommerce sites. No expert here but I might be able to help. Hit me with the questions. PM or post here is koo' :cool:
     
    • Thanks Thanks x 1
  2. buttulgly

    buttulgly Junior Member

    Joined:
    Nov 25, 2010
    Messages:
    123
    Likes Received:
    40
    Do you use datafeeds to build content? If yes, how much additional content do you add in to differentiate yourself from the masses?

    Do you target product keywords or more general (eg red widget vs acme widget 504)?
     
  3. stgermain

    stgermain Junior Member

    Joined:
    Apr 29, 2011
    Messages:
    122
    Likes Received:
    24
    Home Page:
    Got one too: Do you attach a blog to e-commerce sites, like www.site.com/blog?

    Thanks
     
  4. blackhatbeginner2010

    blackhatbeginner2010 Regular Member

    Joined:
    Oct 27, 2010
    Messages:
    414
    Likes Received:
    22
    Personally I dont like datafeeds become theres speculation that the quality isnt so good when you import the feed and it has duplicate content issues. So the best thing is to make a simple site with 10-20 products linking to the main vendor and keep your site active with quality content. Quality content isn't only writing articles. It involves pictures, descriptions of the pictures underneath the pictures, proper alt text and title tags without keyword stuffing.

    Definitely target product keywords. Ive found that being very specific with targeting products brings more conversions because searchers find exactly what they are looking for.
     
    • Thanks Thanks x 1
  5. blackhatbeginner2010

    blackhatbeginner2010 Regular Member

    Joined:
    Oct 27, 2010
    Messages:
    414
    Likes Received:
    22
    YES. Highly recommended. Especially before the site launches because you want to let the engines know what your site will be about. Ive started a blog on a site 2 months prior to grand opening, and it ranks much better and easier for even competitive terms than other sites without the blog. In fact after a little link building its already a PR3. I think blogs attached to ecommerce sites really help.
     
  6. dannistone

    dannistone Regular Member

    Joined:
    Aug 7, 2011
    Messages:
    230
    Likes Received:
    103
    Location:
    The Balcans
    My ecommerce site is barely 4 months old and already a PR3. The latest update was quite "generous" for many webpages!

    I don't have a blog yet, but it's in the plans. I guess it would help a lot with long tail traffic!

    As far as linkbuilding is concerned I am targeting major keywords that would drive great traffic at my website's main page while doing linkbuilding for category pages as well. What I need to do ASAP is to enrich the category descriptions, they are far too short IMO.

    What kind of traffic are you getting at the moment?
     
  7. blackhatbeginner2010

    blackhatbeginner2010 Regular Member

    Joined:
    Oct 27, 2010
    Messages:
    414
    Likes Received:
    22
    I agree with your strategy. Actually I'm using the same type of methods to get traffic. Yeah category meta info is more important than assumed ya know. Internal pages rank sometimes without any backlinking if all the META and other stuff is in place.
     
  8. MintM

    MintM Newbie

    Joined:
    Nov 8, 2010
    Messages:
    18
    Likes Received:
    21
    So just to be clear - is the best "starting out" policy to send major keywords (product type) to both homepage and categories? What kind of % split would you suggest between sending to homepage vs sending to product categories?

    Also, do all the standard channels of backlinking apply, or are some better than others for ecommerce?