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I need some tips for calling businesses, I can't build up the balls to call them

Discussion in 'Offline Marketing' started by KingZack, Dec 4, 2014.

  1. KingZack

    KingZack Junior Member

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    I tried 7878's method with seo instead of rep management and after mailing 25 people about two weeks ago, I have received 0 response at all. I am a little worried and I decided I would call the businesses. Well the past two days I have gotten home from school told myself I would call, I am about to call them and I chicken out. I have always had social anxiety, but it has never caused any major issues. But now it is stopping me from making money. I am 16 so I don't really have any experience trying to sell people something, let alone basically cold calling businesses but I need to get some balls now and do it. If you have ever been in this situation before, how did you overcome it?
     
  2. theqbot

    theqbot Registered Member

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    I say it will be hard if you don't sound like adult, I mean you will hardly make any sales.
     
  3. Adrian79

    Adrian79 Junior Member

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    Just do it.

    EXPECT TO SUCK.

    Set a goal of making 5 calls a day to start and just expect they're going to tell you to get lost.

    In terms of actually speaking to the business person. Be personable. Don't talk too much, don't repeat yourself and ask open ended questions and really LISTEN to what they are saying. Don't cut them off.

    Eventually build up to doing more and more calls every day. Expect to get a 1% conversion ratio. This means you're going to hear 99 no's before you hear one yes. Try to mentally prepare yourself for this.

    Over time you'll naturally get better and I'd recommend listening to different sales people (Zig Ziglar) BUT don't worry about that now. You'll get caught up trying to have the perfect script. You'll learn far more and get ahead faster by just calling and expecting to suck.
     
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  4. BassTrackerBoats

    BassTrackerBoats Moderator Staff Member Moderator Jr. VIP

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    Don't call to pitch them... that is usually a bad move for most that have no background/training there. Call them to discuss with them some things that you are seeing, how that hurts them, some things that could help them and offer to help.

    Do not sell them, offer to help them.

    Stay away from the generic salesman mentality of "I have to close this guy" as that is not natural for you it seems. When I started in sales I was the "close at all costs" guy, and although I did fine and made some money, I have done tons better not trying to close the sale all the time.

    Offer a solution to a problem in a conversational way and see if that is a little easier on your mindset.
     
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  5. KingZack

    KingZack Junior Member

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    I have watched some videos on YouTube about sales and I was going to do more sharing instead of selling like some videos said. And you are selling the value and not the product which I think is good, what to say is not really the issue, it is just a confidence issue that I think I just need to just pickup and call. Guys that have some experience, do you have to call during business hours? Or can I call in between 5 and 6 and still expect the owner to be there?
     
  6. KingZack

    KingZack Junior Member

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    Do you guys think that hiring some cold callers would be okay? I could tell them what I do and they call and find clients I had not thought about that yet.
     
  7. LostConnection

    LostConnection Senior Member

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    Business hours preferably, since they might already be heading home or at home after 5,but depends entirely on the business. When I need to call people I pretty much aim to do it either in the morning between start of the work day and lunch, since for me that is always the time when I have sorted my stuff, such as emails and to do lists, but haven't yet gotten to thinking of lunch. Also, if you call them rather late, they might be pretty tired of the day already.
     
  8. LostConnection

    LostConnection Senior Member

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    And sure, plenty of people doing that. Might be especially beneficial for you, since if you sound like a regular 16 year old, there might be people who have their doubts about buying from you.
     
  9. hateandbreak

    hateandbreak Supreme Member

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    If you are familiar with The Wolf Of Wallstreet, grab Jordan Belforts training and become a master at closing the deals. Problem solved. Your balls are there, just choosing not to see their potential.
     
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  10. sully1975

    sully1975 Jr. VIP Jr. VIP Premium Member

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    I was on another forum and was recommended the following book, The Ultimate Book of Phone Scripts by Mike Brooks. I bought mine off Amazon and it took a bit to get to me. I skimmed parts as parking lot lighting season picked up for me. I will use it to prospect my town's 9 industrial parks.
     
  11. hardybents

    hardybents Regular Member

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    come on man. your 16 years old... have fun with it.... whats the worst that can happen. some bitch tells you not interested.. who cares. its a game of numbers. I will tell you this, 25 years doing this, making 5 calls is a waste of time, you will need to make at least 100 calls for a sale.
     
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  12. King_James

    King_James Regular Member

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    Pretty much this.

    It's all up to you, you either do it, or you don't. It's only your perception, change it and you can do anything you want, you are living free.
     
  13. Avocado Plugins

    Avocado Plugins Junior Member Premium Member

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    Dude don't worry about it - even most social people have social anxiety or rather have had it - all it is is a chemical in your body that holds you back don't let it though. Here is how it is going to go - once you call up the first place and you do poorly which most of the time you will just expect that and call up the next place and so on and so forth.

    I guarantee you that after your 3 or 4 try you will get rolling and actually start enjoying the process.
     
  14. ashshukur

    ashshukur Newbie

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    stick to online until you grow older in your 20ies, then apply that knowledge offline and make a killing!
     
  15. sinrex

    sinrex Newbie

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    reading this thread has given me abit of courage to pick up the phone and keep calling haha
     
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  16. birddogging

    birddogging Registered Member

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    Dude what you could do is install open vbx on your website, then create the voice message you would like to offer to your customers, make it so it only leaves messages on businesses at night on there voicemail service and then when people reply it can play another message for the customer or You pick up the phone. Not hard man we have used this method for over a year now and you can hook it up yourself. You will need to read the instructions and put some money into a twillo account but its cheap.
     
  17. SeoElf

    SeoElf BANNED BANNED

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    Watch boiler room before attempting to cold call.
     
  18. bmminc

    bmminc Regular Member

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    Your goal on the initial call isn't to sell them.
    I'm assuming you are in a smaller local area, not a big city like Chicago or something.

    I actually called 15 businesses a couple days ago. About half of them I couldn't get passed the "gatekeeper". Several others were busy and/or stalling. But I got a couple good leads and set up a meeting with a local insurance company. I met with the local business the very next day and they were nice and easy going.

    I told them about my website services and how I could get them a much better looking site that will get higher conversion rates and bring them more business.
    They then started ASKING me about what else I could do for them. When I left I had not closed the deal (her business partner was sick at home), although a follow up meeting is scheduled and they will likely get our services.

    The point of all this: Just do it.

    MOST local places are SUPER nice and laid back in smaller areas. They have to keep a good reputation in smaller areas. PLUS if you can actually provide real value for them, they will likely want it.

    The client I met with had TWO websites, both of which were horrible. She wasn't even aware they both existed, and is paying an arm and a leg to be listed in the yellow pages. [Protip: Businesses with large yellow page ads SPEND MONEY.]

    The biggest thing for you though will be realize that your first few weeks calling will probably be bad. When you learned to ride a bike you didn't hop on and go for a marathon ride did you?
    Just keep calling new potential clients. And calling. And calling. Eventually you will start to sound more natural, won't be as nervous, and will find out what works and what doesn't.

    But, back to my first sentence. You aren't trying to finalize a sale on the call. Your goal is to provide a BRIEF idea of what you are calling them for and how it can help them. Then ask to set up a meeting at their business and ask for a specific time.

    EXAMPLE CALL:
    BHW Insurance, this is Tina what can I do for you today?
    Hi Tina, my name is Dick Butt and I need some help. I'm calling about some reviews of your business I seen online. Who would I talk to about that type of thing?
    Oh, that would be Mr. Ramrod, one second.
    Thanks Tina.

    This is Ramrod, what can I do for you?
    Hi Ramrod my name is Dick Butt, and i'm calling about some negative reviews I seen of your business online. It is showing on the first page of google you have 2 out of 5 stars, have you read any of those reviews?
    Yes/No/Blah blah
    Oh goodness, what I can do for you is online reputation management. I can actually help raise the rating of your business and help get those negative reviews off the first page of google. I'd actually like to talk to you about it in person. I can meet you at your business tomorrow at 10:30am. How does that sound?
    Oh, umm..how about 9:30?
    Ok great i'll see you then.


    Obviously not every call will be exactly like that, but you get the idea of the call flow. You want it to be short and sweet, explain how it will help their business, and then ask for a meeting making sure to ask for a specific date and time.

    The other tip I have is look up a guy named Jordan Belfort and his straight line videos. It really gets into the details of how to use tone and demeanor when you talk to clients. (One of the most important things you have to learn.)

    Practice. Don't give up. Keep at it. Learn from mistakes. And just do it. If other people can..why can't you?
     
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  19. Trepanated

    Trepanated Supreme Member

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    Really?

    Every time someone starts a thread asking about making sales calls, someone says 'watch Boiler Room'

    Be honest, have you ever made a successful cold call? I am betting not.

    Boiler Room is a movie, with a script, about scammers stealing from people by lying and making ridiculous false claims.

    In the real world, selling real services, to real people, Boiler Room is about the worst example you could possibly think of.

    Telling someone to watch Boiler Room to learn about sales is like telling someone to watch Spider Man to learn about rock climbing.
     
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  20. hardybents

    hardybents Regular Member

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    I never really understand what peoples goals are in making sales calls, or running on sales appointments?
    The guy above made 15 calls, got through to about 7 people and achieved some solid leads and one appointment?
    What exactly does this mean *bm?
    Were the 7 individuals you spoke with owners?
    The good leads, what do you consider a good lead?
    The one appointment you had, who was it with? what was the outcome?
    Your matrix has me interested?