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I need advices where should I advertise my service?

Discussion in 'Business & Tax Advice' started by cobber, Dec 22, 2013.

  1. cobber

    cobber Junior Member

    Jun 5, 2012
    Likes Received:
    Hi folks,

    I don't know if this is the right place to ask this question. If I was wrong, MOD please help me move this topic to the right place. Thank you.

    I have a service that will be launched soon in next 2 weeks.

    Let me explain a little bit about my service. It relates to Envato marketplace.
    If you didn't know what Envato is, I will talk about it first.

    Envato is the "father" of 8 marketplaces for digital good in the net.

    1. Themeforest is the famous one, selling website templates.
    2. Codecanyon is selling website plugins and scripts.
    3. Videohive is selling video templates and footage.
    4. Audiojungle is selling music and sound effects.
    5. Graphicriver is selling print templates and graphic elements.
    6. photodune is selling photo stocks.
    7. 3docean is selling animations and 3D project
    8. and the last one Activeden is selling flash and 3D projects.

    Envato itself doesn't offer any discount for their marketplaces, and of course there is no website on the internet offer discount too.

    But I am the one that is offering that. By doing relationship with author on those marketplaces, I can offer the discount.

    So here is how it works. If you were the buyer, and you want to buy a wordpress template on themeforest. The price is $100 (example) for that template. You go to my website, fill the URL of the template that you want to buy, click the button "check price", it will automatically show the final price you have to pay (for $100 you get 45% discount, it means you need to pay only $55 for $100 template). Then you will process check out and all you need to do right now is waiting for me complete the order. Turnaround time will be around maximum 24 hours. After the order has been finished you will receive an email to ask to go "my account" (on my website) and download your template. You will receive exactly the same as you buy directly on Themeforest. Whenever the item has an update, you will receive an notification from my website via email about that, and you can download the update via "my account" panel.

    That's how it works. I have test the MVP (minimum viable product) before on our forum BHW, and it works very well.

    So now I think I should scale my business to the world, but the problem is I don't know which channel will be suited for my service.

    Let's say my target customers are freelance designers (buy quick templates for a quick project), small website agencies (buy website templates for a customer) or normal buyers (buy graphic element or website template for their own projects).

    So what is the best channel should I advertise my service? I intent to reinvest all profit into marketing.

    Facebook is ok but I don't know who I should target and where I should target (maybe US, UK, AU, India, Philippines...)

    Google Adword is ok too but which keywords should I target (themeforest discount, cheap website template, etc...)

    ad display on design blog is a good option too.

    Another problem is about content on my front page. It should be clear enough for people to understand how my service work, right?

    Any advice is appreciated.
  2. tomnatkuz

    tomnatkuz Junior Member

    Mar 1, 2012
    Likes Received:
    facebook is better then adwords.
    my friend use to have wedding photography company he choose only who got fiancee.