I just wanted to share. I set a goal this January to get 1 check every month from adsense. Here's my story. I started reading BHW and a few other sites back in January of 2010. I've been a web developer since 1992, but I always snubbed my nose at the whole Black hat scene. I made great websites for companies like Ford, Chrysler, etc. My sites were from the users perspective. They looked and functioned great. Then I had a client that wanted me to get his site to the front page of google. So I read BHW and a few other places and tested and tried to see what really worked. Every day I'd teach myself something new. I started by redesigning a website that had been running for over 10 years. I looked up the SERPs for it for a few keywords before I redid the site. Without backlinking, and just redoing on site SEO, I went from 14th to 4th spot in the SERPS on google. So I worked in parallel on my clients site and my own. My personal money site now gets roughly 100 hits per day and makes me $125-150/month. Sure it's not a lot of money, but it's happened for 4 months in a row now. In a nut shell what I did was: 1) Pick a great domain name that isnt in too competitive of a market. 2) Make good unique content 3) Follow typical onsite seo 4) Make a ton of backlinks I know it's not a lot of money, but it's a start. I think that money should continue for a few years at least.