It's my first post, so - hello, and please be gentle! My question is regarding the use of hyphens in domains - I've read just about everything that I can regarding multiple word domains and most people seem to have their own take on it, which is fine, although there seems be more people in the "non-hyphenated is better" camp. This question is slightly different though, I plan to purchase a domain name for a word that is commonly hyphenated, even Google's exact keyword results indicate that the hyphenated version is searched for more than the non-hyphenated. There are also big differences in Google's search results too, for the hyphenated (high exact searches) phrase there is about 189,000 results, and for the non-hyphenated (lower exact searches) phrase there is about 1,100,000 results! What I am wondering is whether it would be better to purchase the hyphenated or non hyphenated version, given that the there are more exact keyword searches per month for the hyphenated one - but then would I rank better if I go for a non hyphenated version, which yields less exact keyword searches per month - or does it even matter? I also intend for all of my traffic to be organic, so long-term branding of the domain will not an issue - I just want it to rank as best as it can. Finally, if I purchased both domains, can anyone give any advise on how to basically benchmark, test and compare the ranking for each? Thank you in advance, Nathan.