So I was out and about last week and I bought a lottery ticket. I went to go check my numbers as there is a web address printed on the ticket. I put the site in and it didn't come up. I have a bad habit of checking odd websites to get them for shits and giggles. This one was available. So all through my state they print this web address (its actually not the web address it just looks like it is this address) I am starting to get hits on the site and wondered how you would monetize it?