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How would you link an expired domain? (after buying it)

Discussion in 'Black Hat SEO' started by dimfiel, Nov 7, 2016.

  1. dimfiel

    dimfiel Newbie

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    Hi,

    I just bought an expired domain in very specific niche and I now I am going to link to my money site.
    I you were in the same situation, how would you link it ?
    would you try to recreate the domain from archive.org ? or would you redirect it with a 301 ? or maybe you would do something else ??

    Thanks for the help
    Much appreciated :)
     
  2. patriciajohns

    patriciajohns Junior Member

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    If the domain has good metrics, I would first recreate the site from archive and put my links if and only if the money site is of the same niche. However good metrics the domain has, if is has nothing to do with the money site (you will link to) niche, it will hardly be of any use, rather chances are there it will have a negative impact.
     
  3. azurous

    azurous Jr. VIP Jr. VIP

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    Recreate the articles that had links to them (be careful with copying from archive though, might cause DMCA issues from original owner). Then link out to your money site. (note this will only be effective if its in the same niche as your money site.)
     
  4. dimfiel

    dimfiel Newbie

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    any other ideas or pro tips on linking an expired domain after buying it :)
     
  5. The Data Scientist

    The Data Scientist Jr. VIP Jr. VIP

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    I'm not a fan of 301's because they can't be a main link type. In addition they're by far behind PBN links.
    I would recreate the old site like others stated here and add new articles from time to time. If you would just recreate the site without updating it you would miss an oppurtunity to strengthen the SEO value of the domain.
     
  6. alexnobmmo

    alexnobmmo Regular Member

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    Rebuild content to make a complete PBN (no need to depend on archive).
    Do not 301 redirect please.
    Good luck!
     
  7. propipper

    propipper Junior Member

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    Yes, rebuilding will probably be best. Also, be sure to check all the pages from the domain that have any links pointing to them and internally 301 them to your home page (or an inner page with related content). If you're rebuilding with WP, you can use something like the Simple 301 plugin to do that easily.

    Good luck.
     
  8. DigitalCon

    DigitalCon Jr. VIP Jr. VIP Premium Member

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    Don't bother rebuilding it from archive. Install wordpress, get content written for your niche and post it immediately with your link so that it gets indexed in the very first crawl. Check ahrefs for other pages with links from lots of referring domains and recreate the strongest few urls. You can use those pages to link out too. 301 rest of the 404 pages to your homepage.
     
  9. Nargil

    Nargil Jr. VIP Jr. VIP

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    You are terribly overthinking it. If you really want to stick with the niche relevancy as much as possible, take a look at the Archive.org, get 10 articles precisely about the niche the website used to be about, put them on. That's it. No need to screw with Archive.org rebuilding, that's just a pain in the ass.

    Don't redirect anything at all. If you have to redirect something, then redirect all dead internal links to homepage to preserve link juice. Or do is as DigitalCon said, recreate a few strongest inner pages. And that's it. It's not a rocket science at all. :)