How would I rank 20 keywords on 1 page?

How would this be done? Just linking it with 20 different anchors or do I actually have to have the keyword on the page. How do I do this without it looking spammy? I know noob question but I only try to rank a few per page...

It depends are keyword related?

home
big home
big homes in chicago
white big homes in chicago

etc.... if not the yes you need a page per keyword. I hate it too but thats life!

So you cant put all those keywords on one page it would look retarded