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How to sign BIG Players (Multi-Millionaires) for Business

Discussion in 'Making Money' started by Fishy, Oct 4, 2012.

  1. Fishy

    Fishy Registered Member

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    Hi Everyone

    Looking for some strategies on signing some Real Estate moguls (shopping malls, apartment & office buildings) for digital marketing and social media business.

    I have one shot at this. I will have personal contact with 20 of them at a sports event tomorrow evening.

    I'd like to pitch them something they can give me a yes for immediately - a REAL irresistible offer.

    My thoughts: I was thinking of coupling a QR Code to a brochure offer. Social Media feels weak, but Personal (not their business) Reputation Management and SEO (for their business), feels like the right pitch. I think that would also allow for a higher value proposition. I'd like to try and get a small commitment from them with the intention of increasing business later.

    1. Anyone have any success in similar situations to share?
    2. What would be the easiest and most lucrative service to sell to them and what prices would you suggest?

    Thanks in advance all for your time and input

    Fishy
     
  2. goodtimes

    goodtimes Power Member

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    Build a relationship with them first so they trust you. Get them talking about their business and make sure you sound like you know what you're talking about if they ask about yours. It's important to meet them where they are and feel out their needs. You want to do some fact finding before launching into a pitch.
     
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  3. Fishy

    Fishy Registered Member

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    I totally agree. But I am trying to circumvent the "back in the business setting red tape" to close some deals quickly.

    I will be the host, and doing the relationship thing most of the time. Then I'd like a "so by the way", pitch to get a small commitment from them. That's why I thought the scanning of a QR code would be fairly un-aggressive, and a cool way to show them something fun on their new phones.

    Any ideas and inputs will be greatly appreciated.


     
  4. Kimi

    Kimi BANNED BANNED

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    An important rule will be to take them in private and talk. Going to a group presenting your offer will instantly cut the value, make them thing that what you offer is something that others don't benefit from.
     
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  5. thetvnun

    thetvnun Power Member

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    you need to define whether the moguls are developers, brokers, or are in a 1031 exchange. they are all on different teams and have totally different needs, so different that they may as well be in a different industry. in this industry you can make a living off a single client. say stuff like "wow, can't believe how high cap rates are getting on some of these triple nets, my clients can't seem to dump their downlegs". - they have their own lingo, and most realtors don't even know how to communicate with these people.
     
  6. Meshach

    Meshach BANNED BANNED

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    This should be in the Offline section...

    Also, I hate to be the one to break it to you... But, just take a look at your calendar man... it isn't 2006 anymore.

    No one makes a respectable living from selling digital marketing services to offline businesses. Especially these "millionaires" that you speak of.

    Seriously, if you haven't already got some accounts with big name clients... Then you can forget it. Trying to establish credibility with your prospects will be like trying to walk through rain without getting wet.

    You can of course just go ahead and try... People do always say that 'failure' is the best teacher.
     
  7. Ste Fishkin

    Ste Fishkin "I'm watching you.." - Apricot Jr. VIP Premium Member UnGagged Attendee

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    These people are smart and will have gotten 100's of pitches from people who want to work from them.

    Be OG.
     
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  8. ipwned

    ipwned Regular Member

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    Contacts. You need contacts.

    If you were a multi-millionaire would you listen to some guy you've never ever even heard of trying to sell you some marketing shit. I mean, you're a millionaire and what does he know?

    You wouldn't even make it pass the door if you don't have contacts. Build a name for yourself THEN maybe you can have a vague thought of approaching them.

    Realistically, will could take years.
     
  9. Fishy

    Fishy Registered Member

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    You sound like you really know your stuff and I appreciate your input. Let me find out what sector they're in and I'll check in with you again. I think you're input will be gold. Thanks again

     
  10. deviatus

    deviatus Power Member

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    Give it to them Mafia style... "I'd be a real shame if something were to happen to your online reputation..."
     
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  11. Fishy

    Fishy Registered Member

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    Thanks for the reply and taking the time.
    I see you do not think the best of me - and that is fine. But I think your input can be valuable.
    If you were in my shoes - and what I am saying is real, what would you pitch to get an in?
    (I have just started and have a single big name client, an NGO and some entertainers.)

     
  12. Meshach

    Meshach BANNED BANNED

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    He actually has "made it past the door" here... In fact, he will be meeting with 20 of them tomorrow evening at a sporting event

    Building "a name" isn't the issue here... It's the fact that the market is so saturated that what you bring to the table has to be something that 'has never been seen before' and also 'mindbogglingly profitable'

    Seeing as the OP hasn't got the skill to actually "sign big multi millionaire's businesses", I also doubt that he has ANYTHING of value to these guys.

    Don't think that you can just offer them some PPC, Social media and SEO services. They'll just laugh at you behind your back whilst making jokes about the cheap material you printed your business card on.

    Again, I disagree.

    Realistically, if the OP had or could do something that will be of value to these "millionaires" - he could easily close deals with all of them.

    Sadly though, I know this isn't the case....
     
  13. Fishy

    Fishy Registered Member

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    Good point - but I'm trying to get past that. Do you have any clever ideas that will be fresh and irresistible?
    And the second part - "Be OG" Original Gangsta? Sorry, could you please elaborate?

    I am hosting the event - so I will be able to have brief communication with all present.

     
  14. netmoney1

    netmoney1 Executive VIP

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    If it is a sporting event it will be casual - and they probably will not want to discuss business. If I were you I would spark conversation and make sure they remember who you are - get their business cards. Also, with 20 of them there it would be difficult to pitch each one - and you would not want to speak to more than one at a time. After the event take the contact info (biz cards) and shoot them each a email - a quick - hey it was great meeting/talking to you...and then metion that you would like to set up a meeting to talk to them about your offer. This will go over much better than trying to pitch them on the spot, especially at a sporting event. The last thing they will probably want to discuss is business. Just make a lasting impression and then follow up the next day. It sounds like you have an amazing opportnity! I hope you get some deals out of it! :)
     
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  15. Meshach

    Meshach BANNED BANNED

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    Not true.. I have closed many deals at casual events

    It all comes down to skill - 'Are you making a pitch - or are you having a conversation'

    This is why, in business, those that study psychology earn more money than those that don't
     
  16. therage

    therage Senior Member

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    It's all about the psychology, and I guess no one really offered advice on how the op should act, present himself, speech and words, negotiation skills, etc. Everyone loves a skilled actor, nobody likes a salesman.
     
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  17. Fishy

    Fishy Registered Member

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    I'm comfortable in dealing with people - and luckily it is a fun event in a relaxed environment.
    I am specifically looking for suggestions on which business offerings would be most attractive to them - and how I can then secure a commitment. Strategies you've had success with.
    I will gladly report back on the event after for the benefit of all reading.
    Thanks again