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How to monetize? I'm in the top 10 for several single word products.

Discussion in 'Black Hat SEO' started by Jack Torrance, Feb 15, 2016.

  1. Jack Torrance

    Jack Torrance Power Member

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    I'm in the top 10 for a few different single word products. For some reason they don't convert well, most visitors don't click on to buy the product, so Amazon hasn't been earning as much for this as I think it should. So how can I best use this opportunity to make money?

    By the way they're not broad keywords like "blenders", but specific keywords which relate to a single product, e.g. "PlayStation" (just an example).

    Right now I have a few single word products in the top 10 (search volume for these are around 10 to 20K monthly each) and another handful ranked between 10 and 20.
     
  2. Pergonde

    Pergonde Junior Member

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    How many visitors do you have and how many click on the link to amazon?
    Would do A/B testing.
     
  3. Jack Torrance

    Jack Torrance Power Member

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    Not many, just checked one of the pages and the traffic is a bit over 100 per day (it's #10 lol... Though sometimes hops to #7 then gets around 200 daily).

    Not sure about Amazon clicks but I have another website which only gets 7 visits per day (lmao) yet makes more sales, plus the product is worth more money, so I don't think it's the amount of traffic causing the lack of sales.

    On the single word page AdSense performs better. But the term is competitive and many online stores are trying to sell it, so I'm certain it's worth a lot more money than what I'm getting from that page right now. Same thing for the other single word terms... Not that much traffic but lots of online stores selling the product.
     
  4. Ch3Mik

    Ch3Mik Registered Member

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    I think you should track clicks as well to get a better perspective. Time on page, page load time vs bounce rate as well. Also, there's a reason for buyer intent keywords being worth :)


    Anyways, you could try to put on your first paragraph some incentive: [UPDATE 02/15/2016] Blenders up to 25% off on Amazon right now! (aff link) (my English skills suck, don't blame me for that :D)


    Also, I have been told ranking higher *may* help :p
     
  5. Jack Torrance

    Jack Torrance Power Member

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    I really like that discount announcement, thanks a lot! I think ranking much higher would be difficult because of the level of competition, once you get down to the best spots it's the manufacturer's official website etc.

    I was also considering reaching out to the websites on page 2 and beyond who are trying to sell the product and asking them if they'd like to rent ad space. I'm not sure how to do anything like this, it's very new to me