1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

how to help a nail salon business?

Discussion in 'BlackHat Lounge' started by theseodude, May 29, 2013.

  1. theseodude

    theseodude Regular Member

    Joined:
    Jun 25, 2012
    Messages:
    303
    Likes Received:
    88
    hello,
    by my house there is this nail salon that never has clients. whenever I pass by, the poor woman is sitting there doing nothing. This is really strange because other nail salons are super busy.
    how can I help a nail salon business?
    keyword tool says "nail salon CITY" and its variations are never searched for.
     
  2. TheRealRazzy

    TheRealRazzy Jr. VIP Jr. VIP

    Joined:
    Mar 2, 2011
    Messages:
    1,464
    Likes Received:
    1,761
    Location:
    Chicago, IL
    Home Page:
    You have to do a lot of off line marketing for nail salons, really any salons in general if they're not owned by high profile people.

    If it's a new salon, she may not have built up a client list and that's why she's got a lot of free time.

    If you want to help her, show her how to target women from the ages of 18 to 40 and then tell her where to get marketing material and/or designers to design flyers for her. Then she needs to go out, or hire someone, and do door to door flyers or post on some job boards at places like starbucks.
     
    • Thanks Thanks x 1
    Last edited: May 29, 2013
  3. sadshow

    sadshow BANNED BANNED

    Joined:
    May 29, 2013
    Messages:
    111
    Likes Received:
    37
    If the business has a website you could throw some quality backlinks at it. I helped my friend rank his tattoo shop and it was pretty damn easy, but our city only has about 400k people so the competition in local seo is minimal to say the least.
     
  4. dkh1978

    dkh1978 Regular Member

    Joined:
    Jul 2, 2012
    Messages:
    220
    Likes Received:
    24
    What are the other salons doing differently that they have clients? She could do some marketing like TheRealRazzy suggested, or if possible, find a more profitable place with higher demand. People of course will come to her if she┬┤s really good, but as always with offline businesses, location also matters. She could also use all her personal contacts and friends/family for referrals.
     
  5. CL008

    CL008 Newbie

    Joined:
    May 15, 2013
    Messages:
    6
    Likes Received:
    1
    I agree with therealrazzy. I think you should help her get out there and market her salon with flyers, business cards, things along those lines. Hope you're able to help her out! So nice of you.
     
    • Thanks Thanks x 1
  6. bmills

    bmills Junior Member

    Joined:
    Jan 14, 2010
    Messages:
    141
    Likes Received:
    78
    Location:
    Southern California
    Home Page:
    This.
     
    • Thanks Thanks x 1
  7. Elbert

    Elbert BANNED BANNED

    Joined:
    Mar 24, 2013
    Messages:
    228
    Likes Received:
    61
    You could offer to help by setting up a landing page, setup some seo on it, post ads on local forums, classified sites, video marketing and pass out flyers , tell her you will do all the advertising if she pays you for every person who calls her shop say $20 atleast . Market her on local social network groups etc etc.