there is a local phrase [city] [keyword] that I am working on. The seprs looks like this: #1 site google places me what kind of incentive does the google bot need to move me above google places? like what does it look for, why is it not putting me up there? I would be happy being #2 I just want to be above places. I have been building backlinks but it's not helping. could it be because I dont have a google places account associated with this website? maybe the google bot thinks "this website has no google places, therefore it must not be local" backlinks are not helping. I dont know what else to do.