1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

how to find the adword budget of a competitor

Discussion in 'Black Hat SEO' started by carlito, Dec 12, 2010.

  1. carlito

    carlito BANNED BANNED

    Joined:
    Aug 22, 2010
    Messages:
    1,153
    Likes Received:
    326
    Does someone know a technique?
    I used spyfu and keywordspy but they are not very accurate.
    I am searching for a BH method, like this one : clicking (and counting the nulber of clicks) on a competitors ads until they disappear to know his maximum budget :D
    But well id i have to do this for all the keywords it is very boring...
    Thanks
     
  2. masteraffmarket

    masteraffmarket Jr. VIP Jr. VIP Premium Member

    Joined:
    Nov 5, 2008
    Messages:
    585
    Likes Received:
    448
    Occupation:
    Owning Google
    Location:
    Inside Your Mind
    Home Page:
    How does this benefit you?
     
  3. carlito

    carlito BANNED BANNED

    Joined:
    Aug 22, 2010
    Messages:
    1,153
    Likes Received:
    326
    i wanna know his budget to sell him a website of mine he is interested in, i have to calculate a price based on his budget.

    Imagine he spends 1000$ per month in adwords, then i will sell him the site 5 adwords months, ie 5000$
     
  4. dannyhw

    dannyhw Senior Member

    Joined:
    Jul 16, 2008
    Messages:
    980
    Likes Received:
    462
    Occupation:
    Software Engineer
    Location:
    New York City Burbs
    Just tell him you're not sure how much it's really worth and have him make an offer.

    That clicking the ad thing won't work because it won't count multiple clicks and even if it did you'd have to factor in clicks from other people AND you don't know his CPC. You can't expect it to be what's quoted in the keyword tool and it's really hard to estimate based on that because sometimes it might be close, sometimes half, sometimes 1/10th.

    How will getting this site benefit him exactly?
     
    • Thanks Thanks x 1
  5. carlito

    carlito BANNED BANNED

    Joined:
    Aug 22, 2010
    Messages:
    1,153
    Likes Received:
    326
    thznks

    Well the website is in G top3 for his keywords, it is a product he is selling, so having this site is a good thing for him. But it is a little firm so i dont think they want to spend some thousands $ in a website.

    I have contacted some other firms yesterday to sell the site, this firm is the first to have replied and since it is the week-end i will receive other answers i think next week.

    If i ask him how much he is ok to pay for the site im afraid he will give me a ridiculous price so i think its better for me to ask him a price first to make things clear, and then negociate.

    I am going to write an answer in which i make a simulation based on the number of visitors and the number of sales he can expect from them, to convince him.

    Anyway, among the firms i've contacted there are big groups so i hope they will be ok to pay a max

    This website,even if it is in top3, does not bring me much in adsense, so better sell it now
     
  6. dannyhw

    dannyhw Senior Member

    Joined:
    Jul 16, 2008
    Messages:
    980
    Likes Received:
    462
    Occupation:
    Software Engineer
    Location:
    New York City Burbs
    Yeah you really can't compare adsense earnings to using it to sell your own product. If you want to name a price, you can base your initial quote around the traffic you're getting and the CPC the keyword tool gives you. He'll probably come back and say that he only pays X per click on adwords so it's worth less than that to him and you can negotiate from there.

    I'm guessing you did all the SEO on this so you might also want to explain to these people that if they're willing to provide a reasonable budget you can rank them at #1 with a few carefully selected paid links or a good link baiting campaign or something like that.