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How to do outreach for lead gen websites?

Discussion in 'White Hat SEO' started by Umaro, Jul 21, 2017.

  1. Umaro

    Umaro Registered Member

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    I'm having a hard time trying to figure out what blogs and places would make sense to send out pitches and what would the pitch even be that could be effective. Specifically in the legal industry. Trying to do manual link building properly but it's quite different than "buy this product" or here are "10 reviews of the best soaps." It's been a year of proper onsite technical optimization and posting good content now that's gone well, but it's time to push beyond that.
     
  2. randybishop

    randybishop Elite Member

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    You could give sites free products to review in exchange for backlink.
     
  3. Umaro

    Umaro Registered Member

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    That seems weird for a law firm to do and not that valuable for a company selling products.
     
  4. randybishop

    randybishop Elite Member

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    oh sorry, i did not read that it was law firm.
    Good luck!
     
  5. Umaro

    Umaro Registered Member

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    Hah, no worries thanks for the input!
     
  6. ThopHayt

    ThopHayt Jr. VIP Jr. VIP Premium Member

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    There are tons of legal niche sites that have guest posting on them. Check fiverr. Check the marketplace here. Legal is a fairly popular niche.

    -ThopHayt
     
  7. Umaro

    Umaro Registered Member

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    Any specific recommendations? And guest posting feels a bit odd to do for a law firm but not as the lawyer.
     
  8. mbreezy

    mbreezy Jr. VIP Jr. VIP

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    Try to offer some sort of value on your pages such as a tool/calculator, infographic, or how to content. Then you can say "Hey Mr/Mrs. Prospective Link, I think this page would add a lot of value for your visitors if you linked to it from your blog/webpage."

    Check out Namecheap's domain buying service page, it has a guide/info on domain name buying best practices. Without something like that, it'd be much harder for them to get natural links to it via outreach/PR.

    https://www.namecheap.com/domains/domain-name-search.aspx