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How to determine whether there are people interested in your products

Discussion in 'BlackHat Lounge' started by Kamikater, Jun 6, 2011.

  1. Kamikater

    Kamikater Junior Member

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    I took the time to summarize what I am able to do, where my talents are, what comes to me easily and I developed some business ideas.

    Let's say I wanted to create a 1-click-hoster for instance.

    Say I had the idea to create something like megaupload or rapidshare(don't stick to that, I don't want to create that, just an example), that means:

    • Give people the opportunity to host their files for free
    • Offer bonuses like faster downloadspeed for paying users
    • Offer additional services like online streaming videos.
    • Put your servers to areas of the world which cannot prosecute you

    Let's say noone has ever tried that before. In how far can something like Market samurai help me find out whether there's a market for my idea(s)? Explain it using the 1-click-hoster example.
     
  2. BHopkins

    BHopkins Moderator Staff Member Moderator Jr. VIP

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    MS can't help you determine an unexplored market. It's for existing search volume. If you're creating something "no one has ever tried" there shouldn't be any market data available.
     
  3. Kamikater

    Kamikater Junior Member

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    Everything has somehow been invented somewhere already. Which tools can help you find those things being similar to your idea.

    People who started rapidshare knew somehow it would work. They did not throw something on the market and waited.

    There is more uncertainty but there is never total uncertainty in so-called "new ideas". There are no real unprecedented business ideas or products.
     
    Last edited: Jun 6, 2011
  4. Kamikater

    Kamikater Junior Member

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    Please more feedback.
     
  5. ratm1

    ratm1 Newbie

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    Ask around you, on forums, create polls and drive traffic to it (or send it by e-mail) etc... all the classic stuffs. However, it gets more complicated if you don't want to give too much about your idea.
     
  6. Kamikater

    Kamikater Junior Member

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    Did that work for you?
     
  7. ratm1

    ratm1 Newbie

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    I did a poll in the past for a product I wanted to create, drove some g**gle content network traffic to it, and yeah, it helped me clarify things a little.

    EDIT: and also, it gave me some tested keywords. Well worth the couple of hundreds dollars spent...
     
  8. Kamikater

    Kamikater Junior Member

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    Using the 1ch that means:

    1. You login to answerbox.

    2. You write: "Hey guys I want to create a new service where you can store files and download them at high speed. If you want more speed, you pay a little. Would you pay for it?" Yes-No-Probably

    Or:

    1. You create a website.

    2. You write: "Hey guys I want to create a new service where you can store files and download them at high speed. If you want more speed, you pay a little. Would you pay for it?" Yes-No-Probably

    3. You do search engine optimization.

    4. People come to your page and click twenty times on Yes, 2 times on No and 500 times on Probably

    Am I about right?

    And you got your keywords via referrer?
     
  9. ratm1

    ratm1 Newbie

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    That's it, but I would keep the questions opened to get some new ideas in the process.

    For the keywords, yes, you can get them via the referrer or with google, the method I used, was to put them in the banner link to know the ones that transform.
     
  10. Kamikater

    Kamikater Junior Member

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    Elaborate.

    How do you put keywords in a banner link. Example?
     
  11. ratm1

    ratm1 Newbie

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    It's explained on this site:

    httpx://certifiedknowledge.org/blog/using-adwords-dynamic-parameters-in-links/
     
  12. Kamikater

    Kamikater Junior Member

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    And without adwords with normal seo?
     
  13. ratm1

    ratm1 Newbie

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    Google, Yahoo and Bing pass the keywords in the referral (in the url, you'll have to extract the keywords), do a search for the exact format.

    You can also use analytics which will give you the keywords for google, now for the other SE, you have to do some setup if I remember well...
     
  14. Kamikater

    Kamikater Junior Member

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    So in your case a number of x people said they would buy. Did they buy? Did those who said they would buy buy? Could you make the connection between your survey and your sales? How?