How to add SHOP NOW call to action button in PPE Campaign?

summi

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Hello BHW Member,

I have posted one post on the page its have to SHOP action button I don't know how its comes in the post I published on the page but it really helps to get more click in PPE campaign but I am unable to figure it out how this happens another post not have any Call to action button. How to add SHOP now call to action button in PPE campaign or at the time of publishing post on the page.

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Thanks
 

IamNRE

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In Facebook Ads.

Create an ads account, then create a normal "visitors to website" ad and make sure to publish it on your fan page (and not make it a dark post). When you're creating the ad you'll be able to choose the call to action button.

And just delete the ad campaign after you create the ad so that you don't get charged money. I'm not sure you can post a call to action button any other way.

 

summi

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In Facebook Ads.

Create an ads account, then create a normal "visitors to website" ad and make sure to publish it on your fan page (and not make it a dark post). When you're creating the ad you'll be able to choose the call to action button.

And just delete the ad campaign after you create the ad so that you don't get charged money. I'm not sure you can post a call to action button any other way.

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NO paid campaign is the different thing this way it's not possible to post on the page it's only paid campaign. I think maybe by mistakenly posted on the page with SHOP NOW button but I am not sure Facebook has such kind of mistake. I posted on-page and its appear as a SHOP NOW button without paid campaign.
 

yuuzokun

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If he boosted that particular post from the ads manager, he will have the option to add a button and a link. No matter what's the campaign objective, it could be PPE, ATC, Traffic... Anything, as long as the campaign objective allows a link in the ad copy.

Another way to do it is to mark your post as an offer. I believe with this you can add a button aswell.

Still, believe it's the first option though.
 

summi

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Yes, Boosted content have an option for CALL TO ACTION button. But if you visited the above URL you saw this is not promoted the post. It's simple page feed post with SHOP Now Button. This thing also happens with one of my post I have mentioned above. But not able to figure it out how it happened.
I am sure people using this trick to got good CTR rate on the post. Link post with SHOP now in PPE get more views, share, comment. And use the same post in CONVERSION campaign So customer trust more and get CTR and conversion rate. If PPE post don't have CALL to Action button then when you use the same post in conversion they don't option to add CTA button because they use existing format when I entered post id .
 
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