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How much wiggle room do I have with Google here?

Discussion in 'Black Hat SEO' started by ThopHayt, Aug 18, 2011.

  1. ThopHayt

    ThopHayt Jr. VIP Jr. VIP Premium Member

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    I'm trying to promote a 10 year old website that has a pr of only 2.

    While they've been around a while they've recently (like last month) done a site redesign and will soon be adding e-commerce capabilities.

    To date they themselves have done virtually ZERO link building, so for their 10 year existence they have remained repetitively quiet. Ergo their poor G keyword rankings and low pr.

    ~ So here is my question: Exactly how much wiggle room will I have with building them up with G? How aggressive can I get without making google mad? Am I safe to go nuts and run a giant SeNuke and xRumer? How lightly should I tread here???

    What would you do?

    Thx :confused:
     
  2. jimbo2087

    jimbo2087 Regular Member

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    Theres no point in going guns blazing from the start. Just do a couple of smaller blasts to begin with and wait a few days then continue.

    With an old domain though you should be fairly safe to step things up pretty quickly, I think the most important thing is varying the type links you have.
     
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  3. MKelly

    MKelly Regular Member

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    Since it's a client I'd say scale it, start small for a month and don't ping the backlinks, then scale things up.

    I'd do 1000 directory submissions first before blasting with SENuke or Xrumer.

    If it was my own site I'd go to town right away though.
     
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  4. Drink More Tea

    Drink More Tea Regular Member

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    I've been in a similar position myself, with a site which was about 7 years old, no backlinks, no pr, nothing. I've been blasting it with everything under the sun, and it's position in the SERPs has only been increasing.
     
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  5. nandos

    nandos Junior Member

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    Definitely start small then gradually build up from there.

    It's show your client a slow progression in rankings which they'll be happy about then they'll see larger jumps which they'll love you for, all the while not risking their site.

    Win/Win for everyone.
     
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  6. ThopHayt

    ThopHayt Jr. VIP Jr. VIP Premium Member

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    That's a very smart point. And thanks to EVERYBODY who posted in, +reps are in order for all of you. :)

    I've been doing a little choice high-pr backlinking of edu domains myself, and a couple of small but balanced link wheels off fiverr, as well as a small campaign I paid a fellow BHW member to execute for me.

    I figure I'll trickle in a few more hand picked backlinks now myself over this next week and allow what I've mentioned to soak in during that time... then maybe hire a few more various small wheels and bookmarks off fiverr next week.

    If any of you got any more advice too I'm all ears ;) Thx
     
  7. RealEcon

    RealEcon Regular Member

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    Since its a 10 year old PR2 domain, I would pay me $47 a month to put it on my homepage backlink network, (which has a 30 day money back guarantee) then I would do nothing and watch it go to the first page of Google and collect a monthly SEO fee from the client.
     
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  8. frappertank

    frappertank Junior Member

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    I would start slow, building up gradually, just so the linkbuilding looks more natural.

    Do they rank at #1 for their brand or site name?

    If not, begin working on that.

    If they rank at #1 for their brand already, I'd still begin by doing linkbuilding for keywords containing their brand or site name.

    Do this for about 1 & 1/2 or 2 months and then slowly start building up the tempo of the linkbuilding, working on more and more generic keywords.
     
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  9. ThopHayt

    ThopHayt Jr. VIP Jr. VIP Premium Member

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    Yeah, the one thing they do actually rank #1 in is their company name, URL, and a few abbreviations and misspellings for that name and URL.

    They have a pretty distinct name though... so it seems that when you combine it with almost any keyword from their industry it also already has them ranked in the top 3 or better for some reason. So should I keep doing name stuff, or move on the more generic keywords?
     
  10. ThopHayt

    ThopHayt Jr. VIP Jr. VIP Premium Member

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    Bought a few small link wheels to spread along 4 diff keywords on fiverr today.

    Figure I have to start somewhere and most the gigs on fiverr are very small wheels, bookmarks, etc.

    Any other suggestions?
     
  11. VIC SEO

    VIC SEO Elite Member

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    Make a few trackable changes to the site and wait and see for the results. If you make a large number of changes all at once it would be extremely difficult for you to keep track of which change produced which result.