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How much to pay a page to advertise a product?

Discussion in 'Instagram' started by splishsplash1, Jan 27, 2016.

  1. splishsplash1

    splishsplash1 Power Member

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    I'm asking large pages to advertise a product on behalf of this company. One account has 36k followers with an average engagement of 500 likes and around 8 comments. I have never paid for a shoutout before so can you suggest to me what the going rate would be for this please?

    The company I work for have suggested to ask this page to do 2 posts for £100 ($140). Is that too much?
     
  2. Redox123

    Redox123 Power Member

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    1500 likes equals $15 ...
     
  3. soulcollector

    soulcollector Senior Member

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    You're being ripped off unless that page can prove that results are awesome for that pricing quote they sent you. I normally let my clients have the full metrics of their target audience pages before I quote them on anything. Simply say no thank you, you're overpriced with no results and see if they renegotiate. If they do, simply walk away because you now know their traffic wasn't worth haggling for.
     
  4. Priince1337

    Priince1337 Junior Member

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    There is no magical number, it always depends on your budget, what you trying to get out of the shoutouts, and obviously their niche and engagement.
    I feel like 140$ is way to much for such shitty engagement. Ask the account how much he charges and keep the rest or just find a different account since I don't think you will really profit those shoutouts.
     
  5. Priince1337

    Priince1337 Junior Member

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    His own company said he can spend 140$. The quotation did not come from the account he wants the shoutouts from.
     
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  6. monkete

    monkete Newbie

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    I agree with Redox. I have a genuine insttagram account with 30k followers. You can't expect much more than a penny a like or a fraction of that (3/4 of a penny)
     
  7. speknek

    speknek Newbie

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    Its hard this time
     
  8. splishsplash1

    splishsplash1 Power Member

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    This is correct. The page just asked me what my budgets are for a collaboration. Do you think £20 per post would be a fair amount?
     
  9. Jobdollarr

    Jobdollarr Supreme Member

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    The problem is targeting.
    And targeting related to the keywords and language.
    You also need to know who the followers, whether they are people or bots.
    Then you shoot niche.
    All full of risks, but to find out, you have to try it.
    I suggest you start advertising in PPC network
     
  10. splishsplash1

    splishsplash1 Power Member

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    This is just one avenue for ads that the company I work for does. I only manage their social media.
     
  11. Jobdollarr

    Jobdollarr Supreme Member

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    You have to advertise on the official site.
    If you are on facebook, then you should advertise on facebook ads. Minimum $ 5 ad
    If you're on Twitter you should advertise on twitter. Minimum $ 50 ad
    If you buy advertising from providers outside of them, it was a mistake, because you have no control, it's a human or a robot.
    Because the robot does not buy the goods
     
  12. splishsplash1

    splishsplash1 Power Member

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    Their followers are good I checked them, and the engagement is genuine. I'm just looking for advice for the pricing
     
  13. radis

    radis Junior Member

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    The average rate I see is $10/1000 likes. It varies a bit for different niches but you shouldn't pay much more than that. Don't waste your companys money on that little shit account lol. It will make you look like an amateur in their eyes.
     
  14. auuuu

    auuuu Elite Member

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    I've been contacted by a worldwide company and they offered me 3$ for pic posted (10K followers very targeted). Peanuts but for the average it's 6$ week, you can pay your proxies off easily.
     
  15. soulcollector

    soulcollector Senior Member

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    I see that you ignored my second part of the advice. The first part was also linked into the second part of my post, if you reread it again you see that it fits whether you make the offer or they do. Think about the quality, make an offer about your estimated return of engagements (includes conversions), and then see if they bite. I don't understand why some people read what they want to around here ...
     
  16. SEO1337

    SEO1337 Jr. VIP Jr. VIP

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