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How much should I be charging for tweeting and sending traffic to a website?

Discussion in 'Social Networking Sites' started by muchacho, Jan 4, 2012.

  1. muchacho

    muchacho Supreme Member

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    OK, I have a Twitter account on a subject which has approaching 35,000 followers. It's literally getting over 500 new followers a day, where the majority are following my account first (it's a popular brand)

    Anyway... I've currently struck up a temporary deal for January with someone who owns a site dedicated to the subject my Twitter accounts is for - The deal is £35 for January and then we'll have another chat at the beginning of next month.

    All I'm doing is basically taking his RSS Feed and tweeting when his site has a new post/article and then my followers are ReTweeting and visiting the website.

    Obviously, I can't be sure how much value my traffic will be to them, but is there a rule of thumb on BHW where you send X visitors for Y amount?

    It's just to give me a heads up to know, in 3-4 weeks time, if I'm under charging him or not.
     
    Last edited: Jan 4, 2012
  2. harrykjell

    harrykjell Registered Member

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    I'd say your under charging.
    For a service like that, and correct me if i'm wrong, but
    £35 is like about $50-60. I would personally charge about 100$ a month minimum.
    But you can always renegotiate with your client after the first months "trial" period.
     
  3. muchacho

    muchacho Supreme Member

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    £35 is $54.74 (going off a Google conv tool).

    I know it's not a lot, but I don't have to just stick with his website. If I find other sites that support the same 'product' I can approach them as well.

    I'd just like to get an idea by tracking how many people click the hyperlinks in these tweets and then having a general rule of thumb of how much it'll be worth.
     
  4. Yupefer

    Yupefer Regular Member

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    on fiverr you can get 1 tweet to 100k real followers so I'd just take the 35 unless your followers are specifically the people he needs (Targetted)
     
  5. muchacho

    muchacho Supreme Member

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    Yes, they are very targeted.

    Think of a music artist/band who people are following because they love them - this website is all about them, with an online store etc.

    I regularly get 100+ ReTweets when I tweet some news, and it's getting between 500-600 new followers every single day.

    It's certainly a lot higher quality than the ones you see on Fiver.
     
  6. m0nster

    m0nster Senior Member

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    those things are spammed out though and the value has GOT to be lower IMO..



    OP check out similar pay for tweeters on sponsoredtweets.com
     
  7. muchacho

    muchacho Supreme Member

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    Thanks for the website, just checked it out.

    Is it a genuine website and have you first hand experience of using it?

    I tried one of my other Twitter accounts which has 16,000 targeted followers and it came up as a recommended $18.00 per tweet!
     
    Last edited: Jan 4, 2012
  8. TZ2011

    TZ2011 Senior Member

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    You can't charge more than 50 usd for 1000 targeted visits for regular sites and small businesses. If is something for lawyers, real estate and other overpriced niches, you can ask for more because even one new contact or client from your promotion is getting them a lot of money. Basically, if you can get them to monthly service and charge them 200 usd for any traffic, is good.
     
  9. muchacho

    muchacho Supreme Member

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    OK, so you think if I send this website 1000 visits a month then £35 is about right? If I send 2000 then consider £70?
     
  10. TZ2011

    TZ2011 Senior Member

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    Exactly. It is a good price if you ask me, I am charging the same for one-time sending and 200 monthly for regular service and clients are satisfied.
     
  11. toony

    toony Newbie

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    I have several accounts and my smallest is over 5000 foll..so i charge about 1.5$ per tweet.
     
  12. Execute

    Execute Supreme Member

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    It all depends on what the traffic will be doing, if it is going to build a list for him or to a cpa offer or something similar, estimate what you think he will make out of it and then change him accordingly. For example if he is going to make $100 from it then a $60-75 charge is justifiable. However if it is just to increase his website popularity then he will not be gaining much money from it and you will not be able to charge as much.

    Hope that helps ;)
     
  13. Rougemont

    Rougemont Registered Member

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    Personally I'd charge about $50 then look for some more websites related to your band and approach them about it. Sell it as an ongoing service. You're not selling hits or traffic, you're selling exposure.
     
  14. muchacho

    muchacho Supreme Member

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    Yeah, that's what I'm aiming to do but for this Product there aren't many others but this one. Well there are, but they don't have interesting content and/or look professional, but I'll keep looking for more sites to tweet for. Plenty of room to do the same for 15-20 other sites on the same subject.

    I have one of my Twitter accounts tweeting for 1 website, for a different product, return for my Adsense being displayed in their blog posts - early days, but the signs are promising. It doesn't affect them as they aren't paying me directly and the more updates they make, the more tweets I post and the more traffic I send and the more Adsense earnings I make.

    I just need to crank it up and be doing this for loads of websites.
     
  15. Rougemont

    Rougemont Registered Member

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    The general public is ignorant to a lot of the things we know about on here and are generally willing to pay for them if we can show them the value. I have people who pay me $50 a month to set up RSS feeds that feed relevant content to their Twitter and Facebook accounts and gain targeted followers using Twitter search terms, all of which I do in with Hootsuite and TweetAttacks.

    Is that worth $50? It is to the local attorney whose traffic has tripled since I started doing that for him. Can he do it cheaper by himself? Sure, if he wants to buy the software and pay for a Hootsuite Pro account then take the time to learn how to use both.

    The key is in how you present it. I tell him there are services out there that can get you thousands of followers, but they'll be random people, whereas I grow his list at a much slower rate, but they're people in his target demographic. That's the same approach this guy should take, in my opinion.
     
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  16. TZ2011

    TZ2011 Senior Member

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    that.
     
  17. christianbed

    christianbed Jr. VIP Jr. VIP

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    That's exactly right, educating clients and managing their expectations is an essential part of the job...however, say you have a pub for a client, I think in that case you can be much more liberal in your targeting efforts and aim for the general public. Another obvious strategy is to over-deliver a bit so they feel they are getting good value. The laws of supply and demand still apply to Twitter marketing, though, so you should charge whatever the market will pay...that means your 35gbp is a fluid, not a static, figure. ;-)
     
  18. muchacho

    muchacho Supreme Member

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    I'm using Bitly to monitor how many visits my tweets are giving him.

    The last one has so far fetched him 820 visitors but it's hard to put a value on it.

    Is £10 per 10,000 visitors a reasonable fee for me to charge, knowing they're very targeted?
     
  19. Rougemont

    Rougemont Registered Member

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    I still say charge him $50/month. At the end of each month you can send him a screenshot of how much traffic that link has generated if you like, then he can decide if it's worth it to continue or not.
     
  20. TZ2011

    TZ2011 Senior Member

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    I would avoid Bitly for tracking and measuring, various reasons but main is - twitter owns it and many times they are redirecting spam links to pages where people are advised to avoid page because of spam, scam etc. You can hurt clients business instead of help him. Use google shortener goo.gl instead, also comes with tracking.