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How Much Revenue Does Google Keep from AdSense? (Official Figures)

Discussion in 'Black Hat SEO' started by MarketerX, May 25, 2010.

  1. MarketerX

    MarketerX Regular Member

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    From mashable today..

    Google has finally disclosed the percentage of revenue it keeps from publishers that participate in its AdSense program, which places text ads alongside content on third-party websites.The breakdown: 32% of revenue from publishers in the AdSense for content program, and 49% from those who run AdSense alongside Google search on their own sites. That means that publishers keep the majority of revenue from AdSense, though Google notes that it does negotiate special deals with major websites.
    While Google says its sharing these numbers in the ?spirit of greater transparency,? it is also using the opportunity to address competing products. In a blog post, the company wrote, ?when considering different monetization options, we encourage you to focus on the total revenue generated from your site, rather than just revenue share, which can be misleading.? In other words, while some networks might promise a greater revenue share, they might not always be able to collect on it from advertisers.
    For now, Google?s not disclosing the revenue share on AdSense for mobile, feeds and games, areas it describes as ?quickly evolving.?
     
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  2. MarketerX

    MarketerX Regular Member

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    Also, my thoughts on them not disclosing their cut for mobile, feeds and games, prolly means they are taking a large cut, more than the publishers.
     
  3. womanfcuker

    womanfcuker Regular Member

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  4. SalonSpaSource

    SalonSpaSource Registered Member

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  5. wiseguy

    wiseguy Junior Member

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    It's about time they shared how much they give. It seem like it shoulda been a legal requirement to do this with the adsense program. I mean, not telling how of a rev share publishers will make sounds silly. But I guess it's "google", so they can do whatever they please, right?