How many Quality Long-Form Articles have you Published During the Last year?

Sugirl

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Either written yourself or outsourced across all your websites
 
By “quality,” I'm assuming that you mean content that truly delivers on the search intent of the keywords that my content targets.

If that is your definition, I would say that I've produced more than 300,000 words’ worth of highly targeted content.

This is actually on the low side because, at my peak production level, I can produce 20,000 to 30,000 words per day.

But I've slowed down quite a bit since I'm trying to split my time between writing content for clients, for my own websites, and also for my books.

I'm also a self-published author, and I've written a ton of books.

And I love to write books—so that's taking up a lot of my writing time.

But when it comes to long-form articles, I'm continuing to level up in terms of search intent specificity.

I'm not just talking about giving people the information that they came for—that’s a given.

Instead, I'm looking for something deeper; I'm looking to create an emotional experience for them.

You have to understand that when people type search queries on Google, a lot of times, they're puzzled, worried, confused—some are even upset, sad, depressed.

Maybe they feel that they're going to be missing out on something?

Others feel that things are slipping beyond their control.

But there's some sort of emotional atmosphere behind the search process.

Next time you get excited about searching for something, or you have a sense of urgency when using Google, stop—take a deep breath and pay close attention to your emotional state.

You would know that I'm absolutely right.

I'm focusing on creating content that zeros in on that emotional state and seeks to replace that with feeling that things will be okay.

That's the feeling that I want to create in the minds of the people reading my content.

Things will be okay; things are manageable; it’s not the end of the world.

In fact, I’d like them to walk away with the feeling that this is actually easy, and it all makes sense.

Once you get that feeling going, they're more likely to trust you enough to read more content and, eventually, buy whatever it is you're pushing.
 
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