Gah, I meant Increased site speed! ok, This is really easy and sounds too good to be true: Go here: https://www.cloudflare.com/ Change your nameserves from your domain provider to Cloudflare's and poof! Your site will load much faster. It's been two weeks since I did this and it doubled my adsense CTR everyday since. Try it... it's worth 10 min. Increased speed is good for SEO and usability as well.