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How i can improve Flesch Reading Ease Score of my website?

Discussion in 'White Hat SEO' started by mrxinbollywood, Feb 1, 2010.

  1. mrxinbollywood

    mrxinbollywood Elite Member

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    Hi This is my website

    www.rajpromotions.com

    I want to improve Flesch Reading Ease Score of my website.


    Right now it is 27, i want to improve it to more than 60.

    So can any one suggest how i can improve this?
     
  2. aReJay

    aReJay Power Member

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    Really quickly.

    Shorter sentences. Shorter words. :p
     
  3. zapprentice

    zapprentice Registered Member

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    Look at your first sentence:


    and now I'll entertain myself and look at the last... no surprise.
     
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  4. mrxinbollywood

    mrxinbollywood Elite Member

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    Thanks for your reviews, i will shorten the sentences, let see what scores i will get this time?
     
    Last edited: Feb 3, 2010
  5. mrxinbollywood

    mrxinbollywood Elite Member

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    now my website Flesch Reading Ease Score is exactly 60.
     
  6. zapprentice

    zapprentice Registered Member

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    Looks like youre almost there. If you do just a little more of what you just did Im sure youll hit your goal.
     
  7. greyhatdude

    greyhatdude Regular Member

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    Limit yourself to 4 - 5 sentences per paragraph. Do not use more than 15 words in any sentence. Do not use words over 2 syllables because the average needs to be 2.5 or less. The easiest way to do that is to actually limit the number of letters per word to 12 or less. Do not use commas anywhere. If a sentence requires a comma then break it into two sentences instead. Do not use any dashes or parenthesis either. Only write in the active voice. When you create a list of things ilmit yourself to sets of 4 subjects or less and use the word "and" prior to the last word in the set. Verbs always go before adjectives. I have demonstrated these ideas below.This is insane:
    It should be something like this:
     
    Last edited: Feb 4, 2010
  8. Abstroose

    Abstroose Elite Member

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    Can I ask what the benefit of having a higher score is?
     
  9. greyhatdude

    greyhatdude Regular Member

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    Some people believe that a good Flesch score effects on page SEO. I have always assumed that it does but there are different ways of looking at it. Flesch-Kincaid also helps non-native English speakers keep their English relatively readable. People who learn to write English in an academic environment try too hard to impress their readers with their vocabulary when they should be trying to be concise. The problem with using this score is that you have to make assumptions about what is best and I will give you three examples.
    (1) I had a full-ride ROTC scholarship. We learned to write in "The Army Style" and had to write some of our papers for our college classes in the Army style. Army Style means you want a high kincaid score and a low reading grade level - they want 8th graders to be able to read everything you write. I submitted all my papers for a social psychology course in the Army style one semester and always received a B+ on each paper, even though there was never any red ink or corrections on them. The sociology professor told me it was because I did not write as an academic and since it was a 400 level course, he felt my writing was not on par with someone who was getting ready to become a grad student. This pissed me off, so I wrote my final paper "his way" and got an A+. Then I rewrote all of my papers for the next semesters psychological-sociology course (run by the psychology department, not sociology) and got A+'s on each paper. All I did was change the flesch scores by throwing in more commas instead of periods to make the things harder to read. I also added one three syllable word per (newly elongated) sentence. I took my first two papers to my Mil Sci professors and they changed their policy immediately - we no longer had to write non- milsci papers in Army Style and in fact they called a conference with the Social Psychology prof and they got my course grade changed to an A! (There was no rule against me re-using my papers in the other departments course - I did it in my film&lit + media-analysis courses, too - and my Psych teacher thought it was funny.)
    So the usefulness of a Flesch score target depends upon your audience. And yeah, I now know "psychological-social-psychology" backwards and forwards.
    (2) If you have a low flesch score for all of a blogs posts, Randfish (of SEOMOZ) thinks you may be penalized as google might think you're a spammer. Fuck that shit.
    (3) If you have a high flesch score I think you might be penalized by ordinary people not being able to, or not wanting to - read your bullshit. Your bounce rate will be significantly higher.
    The solution is to vary your flesch score between posts so that some are high and some are low. You also have to realize that google probably strips away alot of the bullshit repetitive adjectives in your posts so your word count and character count are significantly lower than you think they are. (Padding your sentences with descriptive words might full your high school english teacher or a foreign english teacher but that's as far as it goes.)

    All the readability BS you can ever need is located here:
    ideosity.com/SEO/SEO-Readability-Tests.aspx
     
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    Last edited: Feb 4, 2010
  10. Abstroose

    Abstroose Elite Member

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    Thanks a lot of the detailed reply. This is news to me, but wouldn't be very necessary on my blog - targeting physicists and theologists ;) - I'll keep it in mind for the future though.
     
  11. zapprentice

    zapprentice Registered Member

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    I would say this matters a LOT with your audience. If you write like a 6th grader but youre targeting graduate level+ then you won't do well, and vice versa.

    So, know your audience because your audience will matter more than google. This applies of course if youre going for legitimate traffic and hope someone might actually come back.
     
  12. websitesareus

    websitesareus Junior Member

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    Thanks, I learned something new.

    Which website or software are you using to check your website copy?
     
  13. greyhatdude

    greyhatdude Regular Member

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    I personally don't check my score because I now write like that instinctively... Short words, short sentences, short paragraphs, and- unlike this post - no sentences that require commas or dashes. You can use Microsoft Word, Wordperfect, and probably Open Office to check your scores but will have to search for those functions. Any full featured word processor or citation software should have some variation of that function buried somewhere.
     
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