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How easy/difficult is it to rank a site LOCALLY (for e.g. google.de) & beat the big guys?

Discussion in 'Black Hat SEO' started by clickwhale, Oct 20, 2015.

  1. clickwhale

    clickwhale Regular Member

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    Hey guys,

    As the question says...

    Suppose (example only) I am going for the keyword "iphone 6 review" and want to rank ONLY in google.com.au (Australia), and I have that site hosted locally in Sydney...

    1) Will it be easier to rank and beat other offshore sites in the local google version (assuming they are all non local, i.e. US based).

    2) Or will it require the same effort as normal google.com ranking?

    Asking this as this is the first time I am going after a local market, any local SEO's wanna advise please?

    Thanks...
     
  2. clickwhale

    clickwhale Regular Member

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    So, no one doing local SEO here?
     
  3. helll0a

    helll0a Jr. VIP Jr. VIP

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    Build links from Au.

    Content should be structured around Au.

    Your customers should be reading about a product in Au.

    You should be existing in Au.

    You should be believing that you will rank in Au.

    Simple.
     
  4. helll0a

    helll0a Jr. VIP Jr. VIP

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    Onpage seo is crucial as well. Make sure that is solid. For bing and yahoo.. atleast.
     
  5. Ambitious12

    Ambitious12 Elite Member

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    You should collect the local sites with .de domain and then start link building over these sites.
     
  6. quietlearner

    quietlearner Junior Member

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    Depends on your competition. Highly trusted websites will be tough to beat even if you have a .com.au TLD. I'm competing on a broad scale in 7 different countries and each has its own individual domain and country-specific TLD.

    I can't claim that it works better than a .com, but to date I haven't seen the US site show up in UK results or vice versa so I'm assuming that it's working. Think of it as getting your foot in the door, you still need to link build and ensure that your on-page is on point. A geographically specific TLD won't push you to page 1 by default.