How do you promote something that sounds too good.

Honestly, how do you promote something that sounds too good to be true.
It's like alot of incentive sites, only the way you get rewards is by logging in or answering a poll (no surveys, no offers, no credit cards), or inviting people which I'm trying to do. It's more similar to microsoft's club bing than anything else. Prizes are things like xboxs or games or snowboards or jewelry or whatever. It's prelaunch so everything is stupid cheap and they have to be losing money (it's not a scam, I've already received stuff).

Now reread the above paragraph and tell me it doesn't sound to good to be true. Honestly, my ads get flagged in two seconds, someone picked up EVERY relevant domain name (including squidoo's bloggers and the other 2.0s) there's already a ton of youtube marketing and article marketing. And to top it off, it still sounds like a complete scam whenever I talk about it.

I know it's not an important question (that's why it's in the lounge), Copeac and CL make me enough to just buy these things without this much work, but for some reason I really like this challenge. Any suggestions?

EDIT: DAMN even this post looked like spam, I've been out of the game for too long.

Scam/review blog. If everyone thinks it's a scam be the one to answer those doubts.