How do you call pay per ad space model?

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BenePark

Newbie

May 25, 2011

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• Sep 10, 2011

• #1

There are some well-known advertising models:
PPC - pay per click,
PPM - pay per 1000 impressions.
And how do you call a model when an ad space is sold for a fixed term (f.e. for a month)?

 

JohnnyRabbit

BANNED

Sep 29, 2010

1,227

306

• Sep 10, 2011

• #2

What are you asking exactly?

I think most services do it by CPM (cost per 1000 impressions)

 

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BenePark

Newbie

May 25, 2011

28

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• Sep 10, 2011
• Thread Starter Thread Starter

• #3

F.e. TLA sells ad spaces for a fixed fee per month. How this model called?