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How do you build your email list when CPC is so high?

Discussion in 'Black Hat SEO' started by Georges, Aug 31, 2012.

  1. Georges

    Georges BANNED BANNED

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    all you ppl building ur email list in IM niche, the cpc is over $1. that is so expensive. are you really paying that much? (microsoft adcenter and adwords)
     
  2. Moto801

    Moto801 Senior Member

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    There are many more keywords that are much lower cost (and still targeted). This is where keyword research comes into play.

    You need to test hundreds if not thousands of keywords and find the ones that work best for you and are cost effective through process of elimination.

    Test, test, test.
     
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  3. Georges

    Georges BANNED BANNED

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    thanks for detailed reply. can you tell me your "ideal" cpc that one should aim for in the IM niche?
     
  4. Moto801

    Moto801 Senior Member

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    Well assuming your landing page is converting around 50% which it should be, then at $1 a click right now you are spending $2 per subscriber. On average it seems people are spending about $1 for each new subscriber, this is about the industry standard and you should still be profitable at some point. Although in my opinion it is much too high. Really you should only be spending around 50 cents per subscriber and even less. (one point I was spending just 10 cents per new sub but this wasn't from ppc)

    Anyway, this means you should not be paying anymore than 25 cents per click and anything below that you will be doing well. You can also get much lower then this.

    Try to get to the point where you are paying only around 20-30 cents per new subscriber. You will then be building your list at a lower cost than average.
     
  5. Em][n3m

    Em][n3m Power Member

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    you can buy 10x50$ adwords voucher from fiverr for just 5$

    :p
     
  6. VinBed

    VinBed Regular Member

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    A lot of people build lists by purchasing solo ads on other IM lists.
     
  7. Georges

    Georges BANNED BANNED

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    wouldnt the leads be crappy though? they get offered to sooo many IM lists they are subscribed to so many IM markters