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How do I get the maximum SEO out of a news article that mentions my name?

Discussion in 'Black Hat SEO' started by mjdr553, Feb 20, 2012.

  1. mjdr553

    mjdr553 Newbie

    Joined:
    May 17, 2011
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    Location:
    Los Angeles
    I have found a real news article that mentions my name but doe not mention my website. The article site has a PR 7 and has bookmarks like ?Digg? and ?de.li.cious?. Is there anyway I can create a backlink to my webpage? If I add my url to the description (text not link) will that help my seo? Can I add html code to the article description?