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How can I get my clients "safe" results on a shoestring budget

Discussion in 'White Hat SEO' started by irra35, Sep 7, 2014.

  1. irra35

    irra35 Newbie

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    Hello Guys I have been lurking long enough on these forums for a year now and have actually managed to acquire a small list of "seo service" clients in that time.

    I want to ask if anyone can suggest some simple steps to provide results without being too risky, I charge under £200 per client so for now building a decent PBN is out of reach for a few more months but I do not want to lose them before this is possible.

    - On-page seo is already fine.
    - Only a few of the sites really have the potential for strong linkable asset creation.
    - Keywords are low-medium competition.
    - Broken link building has had limited success as has guest blogging, some of the sites just dont have great angles for this.

    Would a small amount of link buying be viable without putting any of my clients on googles radar too much? Or could anyone recommend any other ideas?

    I think I have run the same mistake of many by exposing myself to an abundance of information from every forum and blog with any shred of reputation and the information overload has left me wanting for some structured guidance.

    Thank you for any help and thanks to the whole community for helping me get this far you guys are awesome!!

    Irra
     
  2. FBGuru

    FBGuru Senior Member

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    Are you targeting local keywords for services like "texas plumber", "las vegas computer technician" or is it for a product or general niche like gopro accessories/get rid of pimple fast?

    Answering these questions will get you more targeted suggestions.
     
    • Thanks Thanks x 1
  3. irra35

    irra35 Newbie

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    Hey FBGURU thanks for the response.

    The terms are mostly geographical based so for example " xxxxxxxx london" and for some more broad i.e " xxxxxxxx Ireland" and a few non geo based i.e " niche product name "
     
    Last edited: Sep 7, 2014
  4. FBGuru

    FBGuru Senior Member

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    Well, then I guess its for a business. You need to do local SEO. Get as many citations and google reviews as possible. You can find several guides on WHSEO section for local SEO.

    Refer the following links to get a good grasp on what signals google considers as best when it comes to local.

    http://moz.com/local-search-ranking-factors
    http://www.searchenginejournal.com/the-definitive-guide-to-local-seo/47319/
    http://moz.com/blog/top-20-local-search-ranking-factors-an-illustrated-guide
    http://searchenginewatch.com/article/2096689/Local-SEO-10-Tips-for-Ranking-in-Your-Area
     
  5. irra35

    irra35 Newbie

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    amazing thanks again and you are right in stating that it's for bussiness.

    I was confused about the parameters of what was considered "local" . *face palm*

    I have digested so much information but have cracks in my foundation of knowledge it would seem.

    Many thanks for the detailed and resourced response I will read through those familar links again.

    Irra.
     
  6. FBGuru

    FBGuru Senior Member

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    In SEO, Any business or service, providing their service to a small city/state/community are considered as local.

    For ex,

    Dentists in Birmingham
    Hvac repair Durham
    Painters & Decorators in Lichfield
    Manchester Electrical Contractors

    See how there is a service and a city name in the keyword. That's what we call as local and in order to rank them high on Google, you need to get as many citations as possible with proper NAP(Name, Address & Phone Number) from local directories and review sites like Yellowpages,YELP,LinkedIn,etc..
     
  7. irra35

    irra35 Newbie

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    that all makes sense and I will apply these actions to my local keyword clients.

    But how about my clients who are using national keywords and product category keywords?

    Other than outreach efforts can I boost these in any relativley "safe" ways untill i have a budget to build PBN'S for each?

    Cheers!

    Irra.