Discussion in 'White Hat SEO' started by Vik Pathania, Oct 27, 2014.
How can I apply rich snippets and structured data to my website?
You can check http://schema.org/
if you are using wordpress download a rich snippets plugin and use it, some Seo plugins like ultimate seo plugin have that functionality.
If you have WMT you can do that to some pages, it's quite easy but will take about 30 minutes to do it right.
The most common ones for small websites used to be the author picture and the star ratings. The author pictures were definetely removed from Google SERPs in June, so I recommend you trying the star ratings. It's pretty easy to get Google to show them, even if your site has very low traffic. Microdata and microformats are both working. Just Google this and you will find info on how to set the marking up: "Google Rich snippets - Review ratings".
You can vote your content yourself and Google will show the stars anyway. Just remember marking up total rating, max rating available and number of votes. The marked up content can't be hidden.
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