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How can i advertise my dads business?

Discussion in 'BlackHat Lounge' started by bigcasey123, Jan 17, 2013.

  1. bigcasey123

    bigcasey123 Regular Member

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    My dad hasn't had a lot of work and i want to help him out. He does tree trimming in south Florida, so i don't know how to advertise his business online. I can't just go to a website a put "tree trimming in south Florida" lol because most likely only about 5 people would live in south Florida. So where can i advertise my dads business? I was thinking google ads but i don't know how much it cost and i only have paypal money (which i know google doesn't accept).
     
  2. TonySe

    TonySe Junior Member

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    Does it has to be online??

    You could go offline and print some flyers, dress as a tree and give the flyers to people on the streets :D
     
  3. bigcasey123

    bigcasey123 Regular Member

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    My dad already does that (without the tree costume lol).
     
  4. LBrown

    LBrown Senior Member

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    Does he have a website explaining what he does, what towns he services and his contact info. That would be the most logical way to start.

    You could also post an ad in the services section of craigslist.
     
  5. masterjani

    masterjani Jr. VIP Jr. VIP

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    You can buy activated adwords account with already loaded coupon code. create a special landing page to get the traffic.
     
  6. kevinv89

    kevinv89 Junior Member

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    The tree costume is something for people to remember the company by.

    They may not need the service at the moment but in 2 months time they might and they will think 'What was the name of that company giving out leaflets as a tree?'. If you don't have the tree costume there is nothing to remember you by. Not saying they wont, but they are more likely to if you are dressed up!
     
  7. hurn

    hurn Power Member

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    is there any website? otherwise make a fanpage and ask to like from your friends and ask them to share. So you will get initial likes from your area... and you could try FB as too..
     
  8. olystyle

    olystyle Regular Member

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    Make one Account each on: facebook, google+, xing, linkedin, twitter post funny special offers like "will trim five leaves for free" or posts with text and pictures of funny trimmed trees - an example: "once hugh hefner orderd me to trim his trees in the playboy mansion according to his motto - playboy for life - he wasn't happy... can you tell me why?" some pictures of trees who resemble viagra pills and penises
    - Get him into google local
    - Advertise on craigslist
    - Order some fiverr gigs for: google+ votes, reviews, flyer distribution, facebook likes, retweets, twitter followers...
    - make him a website

    Make sure to set this up to look "personal" like "John the best tree trimmer in your neighbarhood" - and not "Treetrimmer ltd. florida"... I personally prefer hiring people and not companys.

    Suggest your dad to partner/jointventure with real estate agencies, architects
    Suggest him to expand his portfolio to maybe: garden design, pool building, lawn cutting, japanese gardens...
    Suggest him to become an affiliate / reseller / dropshipper for garden accesoires, lawn mover robots, pavillons, etc...
    Suggest him to make free offers / work for: Non profit organizations, churches, schools in exchange for a Sign: "Garden proudly maintained for free by John - like to get paid aswell - visit www.johnthetreetrimmer.com"
    Suggest him to approach companys.

    Tell me more about his business / person and i will come up with more ideas

    cheers olystyle
     
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  9. weezy12

    weezy12 Newbie

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    Do some email marketing all money is accepted and it is very afforable. Skype me if interested kmenk1220
     
  10. Duffers5000

    Duffers5000 Elite Member

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    Just put up a website and promote it. Google places etc.

    Put a picture of your Dad a contact phone number and some glowing testimonials. The Picture is important. When people ring for a gardener/window cleaner etc they are inviting someone to their house and there is always risk attatched to that. If people can see an honest looking mature gentleman with straightforward contact details they will be happier to give him a call....(May not work if your Dad looks like Tony Soprano!)
     
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  11. Russian-Czar

    Russian-Czar Regular Member

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    Good cause to use your knowledge. Good Job. Craigslist is the best to advertise. Works best.

    Just make 5-6 really high quality ads and run those on Craiglist. Make an ad for each service not just ""tree trimming" Not sure what exactly he does but divide it into subcategories.
     
  12. musclepain

    musclepain Newbie

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    You need to prepare for the fact that you will struggle at first.

    Think of the fundamental changes you are making to the ENTIRE business.

    First, your dad needs to get used to fulfilling online. You need to realign your entire business around the new delivery method. This is no small task and is FULL of risk.

    Second, you are completely overhauling the entire lead generation system. This is also FULL of risk. You are in essence starting a whole new business. Tread carefully.
     
  13. priyanka24

    priyanka24 Newbie

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    If you want to promote your dad's business then you should have a relates website. Through website you can attract many people and will help you ti increase your business too.