1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

how are they doing this in bing ads???

Discussion in 'General PPC Discussion' started by Plus44, Sep 30, 2015.

  1. Plus44

    Plus44 Power Member

    Joined:
    Dec 14, 2014
    Messages:
    644
    Likes Received:
    245
    Gender:
    Male
    Location:
    US
    [​IMG]

    you can see here that their ad is set up

    "Danner Tactical Boots - Over 12,000 Boots In Stock."
    but their display URL still shows uspatriottactical.com/DannerBoots


    [​IMG]


    when I create my ads the Display URL automatically assigns itself to the 2nd half of the ad title

    my first thought was to simply change the display url like this http://i.imgur.com/X6j1Co2.jpg to whatever I wanted the second half of the ad to say, but 9 times out of 10 the ad will just get rejected by bing so I gave up on that a long time ago
     
  2. Plus44

    Plus44 Power Member

    Joined:
    Dec 14, 2014
    Messages:
    644
    Likes Received:
    245
    Gender:
    Male
    Location:
    US
    and a skype friend of mine suggested that it's because they are ecommerce stores and ratings are showing, but you can see here that is not the case at all http://i.imgur.com/66pCPll.jpg - i don't really know how that would make a difference anyway tbh

    it's very difficult to compete when my ad looks stupid simple like this
    Buy Work Boots | workkboots.com
    workkboots.com

    and I have competitors running ads right beside me that look like this
    Danner Tactical Boots - Over 12,000 Boots In Stock.
    uspatriottactical.com/DannerBoots

    i hope someone can help me out here
     
  3. stharthjw6j

    stharthjw6j BANNED BANNED

    Joined:
    Dec 23, 2013
    Messages:
    588
    Likes Received:
    250
    When the description is less than a certain amount of characters and the 1st sentence short enough, it get's moved to the headline. Cool trick but I can't remember how many characters it is. Bing support will probably tell you.
     
    • Thanks Thanks x 1
  4. Plus44

    Plus44 Power Member

    Joined:
    Dec 14, 2014
    Messages:
    644
    Likes Received:
    245
    Gender:
    Male
    Location:
    US
    I got it. The solution was so simple. If I had used my brain I could have just copied an ad exactly as it appeared in one of the example screenshots I posted above and got my answer. A basic short sentence that ends with a period got it working for me just fine.

    Cheers
     
    • Thanks Thanks x 1
  5. Absan

    Absan Jr. VIP Jr. VIP

    Joined:
    Dec 28, 2013
    Messages:
    347
    Likes Received:
    106
    Occupation:
    SEO and PPC Consultant
    Location:
    Spain
    That's fine! I do the same in Adwords but adding a dot at the end of the first line under the Title ;)