how accurate google analytics is?

So how accurate G analytics is? In my server stats it always shows high page views while google show 1/3 of what stat shows. How to understand it?

Its not accurate.Google analytics completly based on javascript.So if any user comes to your site with javascript disabled,then it will not count him as a visitor.

How many real users do you think there are that have JavaScript turned off?

still_crystal said:

So how accurate G analytics is? In my server stats it always shows high page views while google show 1/3 of what stat shows. How to understand it?

Click to expand...

Usually Google Analytics is about 80% accurate.

- if a user have javascript disabled in his browser, he won't be counted in GA (but will be counted on sever stats)

- if a user opened your site and closed it before javascript was loaded - he won't be counted in Google Analytics (but will be counted on sever stats)

- Also note that most of the bots that visit your site can't execute javascript - and not all of them would be included in your server stats as bots - this is probably what makes the large difference between GA and your server stats.

(*) Since we are inside the "Site Flipping" section: If you are considering to buy a site - you need to know that GA traffic can be faked using virtual pageviews and some other methods (so you can't trust it 100%)

hope that helps